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Comscore, the Benchmarking Partner, Powering Social-First Growth Strategy in Sports Media
Comscore Social provides market-level benchmarking reports to help media organisations measure performance, track competitors and guide smarter growth through audience engagement data among others.
78% -
e-Studies/Comscore-Powering-Social-First-Growth-Strategy-in-Sports-Media
Use Comscore Campaign Ratings to Understand Incremental Reach
A major programmatic DSP leveraged CCR Local to understand the incremental reach of local market audiences not exposed on linear TV.
100% -
e-Studies/Use-CCR-to-Understand-Incremental-Reach-to-Audiences-Not-Exposed-On-TV
Comscore Connected TV Insights
Comscore Connected TV Insights helps Company showcase incremental reach against streaming service competitors
62% -
e-Studies/Comscore-Connected-TV-helps-leverage-CTV-consumption-data-across-U.S.-households
Comscore TV Local empowers cosmetic brand to identify stations that best reach their target audiences
Comscore TV local reporting empowers advertisers to identify stations that most reach their cosmetic brand's Broad-Based, Target, and 1P Audiences.
62% -
e-Studies/Comscore-TV-Local-empowers-cosmetic-brand-to-identify-stations-that-best-reach-their-target-audiences
Making a Splash at Super Bowl LIII with Pepsi and bubly
What is the value of a Super Bowl ad for an emerging challenger brand? As an emerging challenger brand in the crowded seltzer category, bubly wanted to make a splash at Super Bowl LIII to drive impact across the purchasing funnel and win greater market...
50% -
e-Studies/Making-a-Splash-at-Super-Bowl-LIII-with-Pepsi-and-bubly
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