Search for "BHSO1-12" returned 16 matches

Going hyperlocal: How one advertiser used CTV to extend reach and drive sales

Hawthorne Advertising, a leading creative, media, and analytics agency, knows the impact hyperlocal ads can have on their clients’ campaigns. Using measurement solutions from Comscore and The Trade Desk, the agency helped their home-service brand client...
55% - fts/Going-hyperlocal-How-one-advertiser-used-CTV-to-extend-reach-and-drive-sales

Achieving Greater Targeting Accuracy with ID-Free Predictive Audiences​

A public health-focused organization partnered with OMtd (OpAD Media's Programmatic Operating System) to test Proximic’s ID-Free Predictive Audiences in a brand awareness campaign, comparing performance against two cookie-based solutions, using Comscore...
100% - fts/Achieving-Greater-Targeting-Accuracy-with-ID-Free-Predictive-Audiences

Predictive Audiences: the incremental reach you’ve been missing​

A campaign targeting Online Holiday Shoppers leveraged Proximic by Comscore’s ID-based audience and ID-free Predictive Audience to explore incremental reach.
68% - fts/Predictive-Audiences-the-incremental-reach-you-ve-been-missing

Proximic by Comscore ID-free content targeting drove brand awareness lift for leading streaming service

A leading CTV streaming service wanted to motivate movie watchers to considering using their service to stream exclusive, quality movies by utilizing a campaign with Proximic by Comscore's ID-Free content targeting.
57% - fts/Proximic-by-Comscore-ID-free-content-targeting-drove-brand-awareness-lift-for-leading-streaming-service

Proximic by Comscore ID-Free Audiences increase product consideration for leading health & nutrition CPG brand​

A leading health & nutrition CPG brand was looking to reach interested consumers for their new health drink by leveraging a campaign that utilized two Proximic by Comscore ID-Free Predictive Audiences.
68% - fts/Proximic-by-Comscore-ID-Free-Audiences-increase-product-consideration-for-leading-health-nutrition-CPG-brand

Purchase Intent ID-free Predictive Audiences: leveraging search terms to drive customer acquisition​

A leading e-commerce brand launched a campaign to try to reach individuals interested in selling on their e-commerce platform, utilizing a campaign with Proximic by Comscore's custom ID-Free Predictive Audiences.
57% - fts/Purchase-Intent-ID-free-Predictive-Audiences-leveraging-search-terms-to-drive-customer-acquisition

ID-Free Predictive Audiences Triples Reach Against Gen Z​

In a display campaign, a brand aimed to reach Gen Z audiences by comparing the performance of traditional, ID-based audience segment against Proximic by Comscore’s ID-Free Gen Z Predictive Audience.
57% - fts/ID-Free-Predictive-Audiences-Triples-Reach-Against-Gen-Z

Improving campaign outcomes​ with privacy-centric, ID-Free targeting​

Butler/Till utilized Symphony Health, an ICON plc company’s HealthRankings audiences, combined with Proximic’s Predictive Audience technology to compare campaign efficiency and performance outcomes against competitor health audiences for a major pharmaceutical...
57% - e-Studies/Improving-campaign-outcomes-with-privacy-centric-ID-Free-targeting

Driving campaign efficiency ​with privacy-centric, ID-free targeting

Butler/Till utilized Proximic’s ID-free custom Search Predictive Audience to compare campaign efficiency and performance outcomes against competitor health audiences for a major pharmaceutical brand.
32% - e-Studies/Driving-campaign-efficiency-with-privacy-centric-ID-free-targeting

Lowering cost per diagnosis (Dx)​ with privacy-centric, ID-free targeting​

Butler/Till utilized Proximic by Comscore’s privacy-centric, ID-free health targeting to compare performance outcomes against competitor health audiences for a major pharmaceutical brand.
68% - e-Studies/Lowering-cost-per-diagnosis-Dx-with-privacy-centric-ID-free-targeting