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Video Blog: Top 3 Insights from the "State of OTT"

Mike Rich, comScore VP, Emerging Products, highlights key takeaways from the "State of OTT", a presentation given in June 2017 that provides in-depth insight on the OTT market – including viewing behavior, device growth, and competition among content...
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TS Digital Nordic Selects comScore to Provide Trusted Ad Validation Data

comScore and TS Digital Nordic today announced an initiative to further trust and transparency in digital advertising with the introduction of a campaign validation audit programme for Swedish premium publishers. TS will use comScore validated Campaign...
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comScore Announces Expanded Multi-Platform and Mobile Measurement in Malaysia

comScore today announced major upgrades to MMX® Multi-Platform and Mobile Metrix® in Malaysia with the introduction of mobile consumer panel data. The introduction of Android mobile panel data expands comScore’s measurement of mobile audiences in Malaysia...
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Mobile & Maslow: Como o mobile supre as necessidades dos consumidores no digital?

O mobile hoje representa mais de 60% de todo o tempo digital na maioria dos mercados globais. Mas como os dispositivos móveis alteram especificamente o comportamento humano? Durante este webinar, Luciana Burger, Managing Director da comScore Brasil,...
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comScore Reports Top News Information Digital Media Entities from Desktop Computers and Mobile Devices in India

comScore today released data from the comScore MMX® Multi-Platform service, reporting key online activity in the News/Information category in India for April 2017.
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comScore Announces Major Enhancements to MMX Multi Platform and Mobile Metrix in Argentina with Introduction of Mobile Consumer Panel Data

En el día de hoy comScore anunció que se realizaron mejoras significativas a las soluciones MMX Multiplataforma y Mobile Metrix en Argentina con la introducción de datos de su panel del consumidor móvil recientemente lanzado. La inclusión de datos del...
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comScore verkuendet wichtige Erweiterungen von MMX Multi Platform und Mobile Metrix in Deutschland

comScore today announced the expanded MMX® Multi-Platform measurement, along with major upgrades to Mobile Metrix in Germany with the introduction of data from its recently launched mobile consumer panel. This upgrade will allow comScore to expand the...
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The Importance of Mobile and Multi-Platform Measurement in India

As with the majority of global markets, the number of users accessing the internet via desktop devices has remained relatively static in India in the last couple of years, but to take this as a sign of stagnation within the digital industry would of course...
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comScore and CTR Announce Expanded Multi-Platform and Mobile Measurement in China

comScore and CTR Market Research today announced major upgrades to comScore MMX Multi-Platform and Mobile Metrix in China with the introduction of mobile consumer panel data powered by CTR. The introduction of Android smartphone panel data for application...
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Symphony Health and comScore Introduce Next Generation CrossChannel Optimization Measurement Solution

Symphony Health and comScore today introduce DRx 2.0, a next generation cross-channel media optimization and measurement solution that delivers data faster and makes insights more actionable. This enhanced solution builds on the companies’ existing capability...
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