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MRC Accredits comScore vCE Validation

Today comScore announced that the validation component of validated Campaign Essentials™ (vCE™) has received MRC accreditation. vCE is the first and only service to have been audited and accredited under the IAB’s new Ad Verification Guidelines.
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Social in a Digital Minute

Social in a Digital Minute
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comScore Announces Introduction of Online Video Measurement Service in Taiwan Vietnam Indonesia and the Philippines

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the introduction of comScore Video Metrix in Taiwan, Vietnam, Indonesia and the Philippines. comScore’s industry-leading online video measurement service offers comprehensive...
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Top Product Categories in Latin America

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its 2012 Latin America E-commerce Study. The study, which surveyed nearly 1,100 respondents in Latin America, looked at online shopping and buying activity across Brazil,...
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comScore Releases August 2012 US Search Engine Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in August with 66.4 percent of search queries...
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comScore and Arbitron to Launch Groundbreaking Cross-Platform Media Measurement Initiative with ESPN as Charter Client and Collaborator

COLUMBIA, MD and RESTON, VA; September 13, 2012 – Arbitron Inc. (NYSE: ARB) and comScore (NASDAQ: SCOR) announced today an agreement to develop the first-ever five-platform measurement initiative that would provide an unparalleled view of changing consumption...
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Digital Analytix Monetization Allows Publishers to Create More Effective Viewability-Based Page Layouts and Advertising Packages

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the official launch of Digital Analytix® Monetization, a new module in the Digital Analytix platform that provides publishers with viewability and duration data for...
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USATODAY.com Creates Better Viewing Experience and Value for Advertisers with comScore Validated Impression Measurement

Gannett Co., Inc. (NYSE: GCI) and comScore, Inc. (NASDAQ: SCOR) today announced an agreement to implement viewable impression measurement across ad campaigns appearing on the new USATODAY.com so that advertisers can quantify ads with the greatest ability...
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In India, 1 in 4 Online Minutes are Spent on Social Networking Sites

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a study on the top online sites and activities in India from its comScore Media Metrix service. The report found that Google Sites ranked as the top destination in...
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Japan Smartphone Surge

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the Japan mobile phone industry during the three month average period ending June 2012. The study surveyed...
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