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The MultiPlatform Majority is Here to Stay and What This Means for Your Web Analytics

The new speed of digital innovation poses a challenge for businesses, especially when it comes to web analytics. Traditional metrics used in web analytics are quickly becoming unreliable due to the proliferation of devices that are coming online. It isn’t...
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comScore Reports January 2014 US Smartphone Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from comScore MobiLens and Mobile Metrix, reporting key trends in the U.S. smartphone industry for January 2014. Apple ranked as the top smartphone manufacturer...
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comScore Launches Mobile Metrix in Mexico The Solution for Mobile Trends and Mobile Behaviors

comScore, Inc. (NASDAQ: SCOR), a global leader in digital measurement and analytics, today announced the launch comScore Mobile Metrix® in México.
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comScore Announces Spain Launch of MMX Multi-Platform

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the official Spain launch of MMX™ Multi-Platform, the next generation of digital audience measurement and media planning. Building on MMX™, Mobile Metrix® and Video...
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Third-Party Accreditation

comScore accreditations and certifications, as well as the status of our in-progress third-party reviews.
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Retail is the Fastest Growing Usage Category on Smartphones in Italy

The latest insights from our comScore Mobile Advisor Study show that the Total Italy Mobile Universe accounted for 48,000,000 users in the three-month average ending November 2013. Smartphone users represent 64.1 percent of the total Italian mobile audience,...
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vCE Audience Viewability Benchmarks Reinforce Message Normal is a Relative Term

Over the past several years, comScore has run thousands of studies in validated Campaign Essentials™ (vCE®) nearly every industry vertical and, in doing so, has accumulated a lot of findings about the ability of campaigns to deliver in-view impressions...
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comScore Media Metrix Ranks Top 50 US Desktop Web Properties for January 2014

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly ranking of U.S. desktop web activity at the top online properties for January 2014 based on data from the comScore Media Metrix service. Americans began...
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comScore Releases January 2014 US Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 183.8 million Americans watched 48.7 billion online content videos in January, while the number of video ad...
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comScore Wins IBM 2014 Beacon Award for Big Data and Analytics Analytics Innovation

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that the company was named winner of the 2014 IBM Beacon Award for ‘Big Data and Analytics: Analytics Innovation’ at the IBM PartnerWorld Leadership Conference in...
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