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Dutch Consumers Want Choices And Convenience When Shopping Online

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, and UPS (NYSE: UPS) today released the UPS Pulse of the Online Shopper™ Europe Study, a report analyzing what online shoppers are looking for in the customer experience – from pre-purchase...
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Online Shoppers In Singapore Want More Choices And Convenience

comScore Inc., (NASDAQ: SCOR), a leader in measuring the digital world, and UPS (NYSE:UPS) today released the UPS Pulse of the Online Shopper™: A Customer Experience Study for Asia and Australia. The survey is part of a global study that measures e-commerce...
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comScore validated Campaign Essentials Has Strong Adoption Among Advertisers Agencies and Publishers in Canada

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that validated Campaign Essentials™ (vCE®) continues to gain strong adoption in Canada and measured approximately 12 times as many impressions as its nearest ma rket...
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comScore Releases March 2014 US Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix® service showing that 187.8 million Americans watched 46.6 billion online content videos in March, while the number of video ad...
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The Evolution of Digital Advertising

Digital advertising has evolved tremendously with the advent of new technologies and learnings. Its goal today is not just to elicit a direct response action but to also generate feelings, emotions and perceptions that ultimately build brand awareness...
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Understand Campaign Delivery Beyond Demographics with vCE Behavioral Segments

While digital media – like traditional media – has historically been bought and sold based on a content property’s ability to reach a specific demographic audience, advertisers have increasingly turned to more sophisticated audience and behavioral targeting...
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comScore Reports November 2014 US Smartphone Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from comScore MobiLens® and Mobile Metrix®, reporting key trends in the U.S. smartphone industry for November 2014. Apple ranked as the top smartphone manufacturer...
0% - ights/Rankings/comScore-Reports-November-2014-US-Smartphone-Subscriber-Market-Share

Social Media Engagement Flourishes in Latin America Growing 127 Percent Year over Year

comScore, Inc. today released social media data specific to Latin America from Shareablee. Shareablee is the leading authority on audience intelligence, competitive benchmarking and actionable insights for social media.
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comScore Announces vCE Integration Partnership with Adform

comScore, Inc. (NASDAQ: SCOR), a global leader in measuring the digital world, today announced a partnership with Adform, the world's only programmatic brand-led media platform, which allows marketers to streamline setup and measure digital campaign delivery...
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