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The Trade Desk Integrates comScore validated Campaign Essentials

comScore, Inc. (NASDAQ: SCOR), a global media measurement and analytics company, today announced a global partnership with The Trade Desk, Inc. The integration allows media buyers to measure digital campaign delivery performance by leveraging comScore...
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Fast Food by Smartphone

It has never been easier to order food online in the UK. The steady growth of online food delivery services saw many new apps enter this competitive market. UKOM approved comScore data revealed that the top UK restaurant and fast food smartphone apps...
0% - ights/Presentations-and-Whitepapers/2018/Fast-Food-by-Smartphone

comScore Sets Date to Announce Second Quarter 2018 Financial Results

comScore, Inc. (Nasdaq: SCOR), today announced that it plans to hold a conference call on Thursday August 9 at 5:00 p.m. ET to discuss its financial results for the quarter ended June 30, 2018.
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comScore SDK


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An Online Game of Snap

Time spent on mobile (smartphone and tablet devices) is dominated by app usage. UKOM approved comScore data shows that apps falling under the gaming category are strong drivers of time online in the UK, with 69% of all app users accessing these on mobile...
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Five Key Steps to Keep Your Brand Safe in a Complex Media Ecosystem

Brand safety is a hot topic in digital advertising – and for good reason. Budgets, reputations, and relationships – both with media partners and customers – are on the line when an ad is delivered in a questionable environment. But brand safety isn’t...
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APAC Travel Report

Across APAC countries, thirty-five percent of the digital audience visited a travel site in February 2018. Almost half of them visited an online travel agent site, whereas a third visited travel information sites as part of the information-gathering process....
0% - ights/Presentations-and-Whitepapers/2018/APAC-Travel-Report

comScore Enables Ad Verification Measurement via IAB Tech Lab Open Measurement SDK

comScore today announced that with the launch of the IAB Tech Lab Open Measurement Software Development Kit (OM SDK), comScore will enable its ad verification measurement for campaigns delivered on mobile applications leveraging the industry SDK.
0% - ights/Press-Releases/2018/4/comScore-Enables-Ad-Verification-Measurement-via-IAB-Tech-Lab-Open-Measurement-SDK

comScore Reports Second Quarter 2018 Results

comScore today reported financial results for the second quarter of 2018, ended June 30, 2018. Revenue in the second quarter of 2018 was $101.4 million, up from $99.4 million reported in the same period of 2017. GAAP net loss for the second quarter of...
0% - ights/Press-Releases/2018/8/comScore-Reports-Second-Quarter-2018-Results

When-Linear-TV-and-Digital-Collide-The-Rise-of-the-Virtual-MVPD

Over-the-top (OTT) adoption is on the rise, increasing 17 percent year-over-year. With such astounding growth, it isn’t a surprise that the industry is buzzing about OTT and how it is impacting other traditional channels. But more than anything, the rise...
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