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Online Retail: UK and Ireland Lead the Way in Europe

Nearly 80 percent (314.6 million users) of the European internet audience accessed online retail sites in May 2012. A look at the top 10 markets for penetration of these sites showed the UK (94.2 percent reach) and Ireland (93.8 percent) leading the way....
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comScore Releases June 2012 US Search Engine Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in June with 66.8 percent of search queries conducted.
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7 Out of 10 Brits Surf Travel Sites

Nearly 106 million users accessed a travel site in the EU5 (France, Germany, Italy, Spain and the UK), reaching 57.7 percent of the internet audience in May 2012. The UK (69.4 percent reach) ranked as the top market for penetration of sites like Priceline.com...
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comScore Reports May 2012 U.S. Mobile Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending May 2012. The study surveyed...
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When the Cookie Crumbles

With the rising popularity of social media and online video, along with the growing adoption of smartphones and other connected devices, the Internet continues to consume an increasing amount of time in the daily lives of millions of consumers. For...
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Las mujeres europeas, muy activas en páginas web de Ventas al por Menor y Comunidades

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released an overview of internet usage in Europe, showing that 395.7 million Europeans went online in May 2012 for an average of 27.6 hours each.
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5 Years Later: A Look Back at the Rise of the iPhone

Today marks the 5 year anniversary of the first iPhone release, an important milestone not only for Apple but for the entire mobile industry. This revolutionary device set the stage for explosive growth in the smartphone market, drastically changing the...
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What's Driving DTC Ad Effectiveness in 2012?

A comprehensive analysis of more than 200 DTC campaigns tested by comScore, showing a monumental shift in the drivers of effective DTC advertising over the last three years.
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Spanish Most Engaged with Sports Sites in Europe

In May 2012, 189.3 million European internet users visited Sports websites and spent an average of 52.2 minutes on sites such as Yahoo! Sports, BBC Sport, or Marca.com. Spain ranked as the country with the highest engagement per visitor with 13.5 million...
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UK and France Most Engaged with Email Sites in Europe

Over 278.5 million European computer users accessed Email sites for an average of 108 minutes per person during May 2012. The UK audience was most engaged, with an average user spending 225.6 minutes on sites like Hotmail and Yahoo! Mail. France was not...
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