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comScore and UKOM Present The Multi Platform Majority

Hundreds of media experts from around London including those from global marketers, top agencies, premium publishers and technology innovators were in attendance to celebrate and learn about the new Multi-Platform Majority
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Healthcaregov Sees Massive Traffic Spike Reaching 25 Million Americans on 1st Day

With the Health Insurance Marketplace open to the public as of a few days ago, there have already been a number of reports about the massive amount of web traffic the Marketplace is experiencing. Indeed, comScore data confirm the considerable early interest...
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Marketing to the MultiPlatform Majority

comScore today released its latest white paper, Marketing to the Multi-Platform Majority, to help digital businesses gain a better understanding of the evolving multi-platform environment and provide strategies for success in this period of dynamic change.
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comScore Partners with Shareablee

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced a partnership with Shareablee to provide comScore clients with social media benchmarking and competitive intelligence insights.
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comScore Appoints Mel Wesley as Chief Financial Officer

comScore (NASDAQ: SCOR), a leader in measuring the digital world, today announced that Mel Wesley will be joining the company as Chief Financial Officer, effective August 29th.
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comScore Elects Russell Fradin to Board of Directors

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that its Board of Directors has elected Russell Fradin to serve as a Director of the company. Mr. Fradin’s election fills the vacancy created by the expiration of...
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IAB Peru Interviews Jodi McDermott comScore Group VP

comScore's Digital Analytix solution Selected as New Technology of the Year by the DAA. Metrics have a direct relation to business objectives. If not measured qualitatively and quantitatively our efforts and their results are unknown, misunderstood or...
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Does Snapchats Strength Among Millennials Predict Eventual Mainstream Success

Snapchat made headlines last November by reportedly turning down a $3 billion acquisition bid, which left digital armchair quarterbacks everywhere questioning the decision. For a company with no revenue and uncertain long term prospects, taking the money...
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Optimizing Content and Marketing Strategies for Today’s Health Insurance Shopper

In this presentation, comScore Insurance Practice leader Susan Engleson provides data and insights from the 2014 open enrollment season and details how insurers can leverage these insights to optimize their digital content and marketing strategies
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Top 20 Espana Mayo 2014


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