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The Constant of Quality

In the battle for consumer attention, publishers, brands, and influencers can be tempted to chase vanity metrics and other instantly gratifying “quick wins”.
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Comscore Signs Agreement with BASS LLC for Digital Audience and Custom TV Measurement

Comscore today announced an agreement to provide B.A.S.S., LLC, the worldwide authority on bass fishing and creator of the beloved Bassmaster stable of content, with Comscore’s industry-leading digital audience and television measurement.
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Tendências do consumo de Streaming de Audio no Brasil

Não há dúvidas de que estamos na Era do Áudio, seja pelo consumo de conteúdo, músicas, podcasts, reflexões ou notícias. O consumo de streaming de áudio alcança 30% do total da população de internet no Brasil (aproximadamente 120MM), em torno de 36.6 Milhões...
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Comscore to Announce Second Quarter 2020 Financial Results

Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced it plans to hold a conference call on Monday, August 10th at 5:00 p.m. ET to discuss its financial results for the quarter...
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Comscore Custom Solutions

In a complex and constantly changing world, companies need to react to the competitive environment with answers that can guide their business toward success. At Comscore, we measure what matters to you, to help you make timely decisions based on multiplatform...
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Streaming Insights

Comscore CTV Intelligence™ provides clients with critical insight into consumer over-the-top (OTT) streaming activity on TV-connected devices, including smart TVs, streaming sticks and boxes and gaming consoles.
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2020 State of Gaming

The 2020 State of Gaming report includes 80 pages of insights to help advertisers and brands find ways to connect with this engaged and evolving audience.
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How our relationship with food evolved during the COVID-19 pandemic

In this article we consider the behaviour of UK consumers in relation to food throughout the various stages of the pandemic. By carrying out a semantic analysis and labelling all food-related content that they visited online – regardless of where that...
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Safeguarding Continuity in EU-U.S. Data Transfers


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La vida durante la pandemia y la futura demanda de los consumidores online

Una mirada de alto nivel a la forma en que la pandemia de coronavirus está afectando el comportamiento de los consumidores en línea de Argentina y Chile.
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