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Search for "↓↓↓一緒に視聴されています(Often Viewed With):↓↓↓" returned 4899 matches
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comScore ARS Research Highlights Importance of Advertising Creative in Building Brand Sales
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released findings from comScore ARS research indicating the importance of sound strategy and strong creative elements in driving effective campaign execution for TV and digital...
26% -
ights/Press-Releases/2010/10/comScore-ARS-Research-Highlights-Importance-of-Advertising-Creative-in-Building-Brand-Sales
Q and A Search: Who, What, Where, When, Why and How
A search query, in its essence, is a question requiring an answer. Fortunately the search engines are intelligent enough to find us what we need with most any query, but some inquiries require more specification than just a term. Searchers use modifiers...
26% -
ights/Blog/Q-and-A-Search-Who-What-Where-When-Why-and-How
Smart Speaker Penetration Hits 20 Percent of US Wi Fi Households
At the beginning of December, I presented a webinar on the “Future of Voice.” At that time, the penetration of smart speakers was slightly more than 13 percent. Recently-released comScore Connected Home data from February show the penetration of smart...
26% -
ights/Blog/Smart-Speaker-Penetration-Hits-20-Percent-of-US-Wi-Fi-Households
Understanding The Verified Impression
In order to leverage data to gain insights, the data must be legitimate and relevant. Campaign performance must be viewed after taking into account Invalid Traffic (IVT), brand safety, and viewability. The Verified Impression is one that has taken into...
26% -
ights/Presentations-and-Whitepapers/2015/Understanding-The-Verified-Impression-ad-tech-Tokyo-2015
comScore Reports Top News Information Digital Media Entities from Desktop Computers and Mobile Devices in India
comScore today released data from the comScore MMX® Multi-Platform service, reporting key online activity in the News/Information category in India for April 2017.
26% -
ights/Rankings/comScore-Reports-Top-News-Information-Digital-Media-Entities-from-Desktop-Computers-and-Mobile-Devices-in-India
Dailyhunt and comScore to Build Framework for Publisher Traffic Credit Attribution
Dailyhunt, a leading Indian language digital content app, today announced that it has leveraged comScore Mobile Metrix® to build a framework for publisher traffic credit attribution. This represents a turning point in mobile traffic credit attribution,...
26% -
ights/Press-Releases/2016/9/Dailyhunt-and-comScore-to-Build-Framework-for-Publisher-Traffic-Credit-Attribution
The Prime Day Effect
Prime Day has become a global retail touchpoint.
26% -
ights/Blog/The-Prime-Day-Effect
Comscore Releases 2020 State of OTT Report
The over-the-top (OTT) landscape in 2020 is rapidly changing due to the growth of OTT services, content and devices as well as the effect of the COVID-19 pandemic on consumer behavior. Amidst this evolving landscape, Comscore (Nasdaq: SCOR), a trusted...
26% -
ights/Press-Releases/2020/6/Comscore-Releases-2020-State-of-OTT-Report
The 4 Ps of Marketing in a Digital World
The 4Ps have acted as a right of passage and guiding tool for marketers for decades. But in today’s complex digital environment, where advancements in technology have rapidly changed the delivery and measurement of digital advertising, what new guiding...
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ights/Blog/The-4-Ps-of-Marketing-in-a-Digital-World
comScore Announces Introduction of Online Video Measurement Service in Taiwan Vietnam Indonesia and the Philippines
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the introduction of comScore Video Metrix in Taiwan, Vietnam, Indonesia and the Philippines. comScore’s industry-leading online video measurement service offers comprehensive...
25% -
ights/Press-Releases/2012/8/comScore-Announces-Introduction-of-Online-Video-Measurement-Service-in-Taiwan-Vietnam-Indonesia-and-the-Philippines
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