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Obama Ahead of the Online Advertising Curve

I caught an interesting article by Matthew Mosk in the Washington Post today discussing Barack Obama’s success at fundraising online during this Presidential primary season. His campaign’s success at attracting online donations is likely a function of...
15% - ights/Blog/Obama-Ahead-of-the-Online-Advertising-Curve

The Growing Importance of Online Sales

Thanksgiving also marks the beginning of the busiest time of the year for the Marketing Communications group here at comScore, because it’s the kickoff to the media’s intense focus on trends in consumer spending. This scrutiny is understandable, because...
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Oxford is winning the battle, but Cambridge will win the war for online eyeballs

Here in comScore’s U.K. office, we have the privilege of being surrounded by some of the most illustrious academic establishments in the world. A huge intermingling campus of activity stretches from Holborn to Chancery Lane, spilling out onto the Northbank...
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comScore Releases Study on Latin American E-Commerce Landscape

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released results from a study of the e-commerce landscape in Latin America. The study, which surveyed nearly 800 respondents, looked at e-commerce activity across Brazil, Mexico,...
15% - ights/Press-Releases/2010/12/comScore-Releases-Study-on-Latin-American-E-Commerce-Landscape

Social Networking Accounts for 1 of Every 4 Minutes Spent Online in Argentina and Chile

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released results from a study of the most popular online activities in Chile and Argentina. The study found that in both markets, Social Networking now accounts for more than...
15% - ights/Press-Releases/2011/3/Social-Networking-Accounts-for-1-of-Every-4-Minutes-Spent-Online-in-Argentina-and-Chile

comScore Reports January 2012 US Mobile Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending January 2012. The study...
15% - ights/Press-Releases/2012/3/comScore-Reports-January-2012-US-Mobile-Subscriber-Market-Share

Brazil’s Social Networking Activity Accelerates in the Past Year

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its annual report on Brazil’s key digital trends of the past year and what they mean for the year ahead. The 2012 Brazil Digital Future in Focus examines how the prevailing...
15% - ights/Press-Releases/2012/3/Brazil-s-Social-Networking-Activity-Accelerates-in-the-Past-Year

comScore Releases January 2012 French Online Video Ranking

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 39.5 million French Internet users watched nearly 6.2 billion videos of online video content in January 2012....
15% - ights/Press-Releases/2012/3/comScore-Releases-January-2012-French-Online-Video-Ranking

The Netherlands and France Have the Highest Penetration of Online Banking

comScore, Inc. today released an overview of internet usage in Europe, showing 381.5 million unique visitors went online in December 2011 for an average of 27.5 hours per person. This release highlights internet usage in 49 European markets aggregated...
15% - ights/Press-Releases/2012/2/The-Netherlands-and-France-Have-the-Highest-Penetration-of-Online-Banking

March Multi-Screen Madness

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released the results of a study of web usage related to the 2012 NCAA Tournament based on data from comScore Device Essentials™. The study, which analyzed browser-based (i.e....
15% - ights/Press-Releases/2012/3/March-Multi-Screen-Madness