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Despite Reports of Decline, Health Websites Retain Popularity

Are online health websites really experiencing a slowdown in visitation? Contrary to recent survey findings reporting a decline, comScore shows that overall visitation to health websites has never been stronger. Ever since consumers gained unprecedented...
7% - ights/Blog/Despite-Reports-of-Decline-Health-Websites-Retain-Popularity

The Future of Search is Search Retargeting

Today, search ads represent the highest performing ads on the internet, perhaps the world. In fact, in June 2011, US internet users ran over 27 billion searches; however, only 4% of a user's time is actually spent in the search engine, while 96% of their...
8% - ights/Presentations-and-Whitepapers/2011/The-Future-of-Search-is-Search-Retargeting

comScore Announces Availability of AdEffx Campaign Essentials in Canada

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the availability of AdEffx Campaign Essentials™ in Canada, comScore’s campaign audience validation tool used by digital marketers, agencies and publishers alike to...
5% - ights/Press-Releases/2011/8/comScore-Announces-Availability-of-AdEffx-Campaign-Essentials-in-Canada

Top Online Properties and Ad Networks in Australia

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a report on the top Internet properties and ad networks in Australia from its comScore Media Metrix service. The study found that Microsoft Sites and Google Sites both...
2% - ights/Press-Releases/2011/8/Top-Online-Properties-and-Ad-Networks-in-Australia

comScore Reports June 2011 US Mobile Subscriber Market Share

comScore today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending June 2011. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung...
4% - ights/Press-Releases/2011/8/comScore-Reports-June-2011-US-Mobile-Subscriber-Market-Share

comScore to Speak at Upcoming Investor Conferences in August

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced its participation at two investor conferences in August. Each presentation will be webcast live and available at http://ir.comscore.com/events.cfm.
14% - ights/Press-Releases/2011/8/comScore-to-Speak-at-Upcoming-Investor-Conferences-in-August

comScore to Acquire AdXpose

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced a definitive agreement to acquire AdXpose®, the market-leading verification and optimization company, for total consideration of $22 million in a primarily stock-based...
5% - ights/Press-Releases/2011/8/comScore-to-Acquire-AdXpose

AdXpose + comScore: A Gamechanger for Online Advertising Measurement

comScore is very excited to announce today that it has entered into a definitive agreement to acquire AdXpose, a leader in ad verification, optimization and brand safety. Consistent with comScore’s track record of leadership and innovation, the acquisition...
6% - ights/Blog/AdXpose-comScore-A-Gamechanger-for-Online-Advertising-Measurement

Summer Travel Search: Are We There Yet?

Summer travel is a daunting prospect. Everything is packed: the planes, the hotels, the roads, and your cars (especially those with kids). We have all witnessed epic meltdowns by fellow travelers and travel workers alike, the heat and the impatience...
4% - ights/Blog/Summer-Travel-Search-Are-We-There-Yet

comScore Digital Analytix Adds OTTO as Client Proving Expertise in Retail Sector

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that its web analytics service, Digital Analytix, has been chosen by OTTO, one of Europe’s largest online retailers, to analyse and optimise the portals’ sites, demonstrating...
3% - ights/Press-Releases/2011/7/comScore-Digital-Analytix-Adds-OTTO-as-Client-Proving-Expertise-in-Retail-Sector