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Approfondimenti Comscore viaggiare in Europa

In this week’s edition of Comscore Snapshots, we look at consumer behaviour relative to travel websites and apps within the EU5 region (France, Germany, Italy, Spain, and the UK). We include websites and mobile apps that provide travel services (e.g.,...
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Exclusive Multiyear TV Measurement Deal with Global Sports Marketing Agency Octagon

Comscore today announced that Octagon, the world's leading marketing and talent-management agency in sports , has signed a multiyear agreement to utilize Comscore’s TV data for planning, buying and measurement.
3% - ights/Press-Releases/2021/6/Exclusive-Multiyear-TV-Measurement-Deal-with-Global-Sports-Marketing-Agency-Octagon

Talroo Chooses Comscore for Digital Audience Measurement

Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced an agreement to provide Talroo, an award-winning job and hiring event advertising platform, with Comscore’s industry-leading digital audience measurement....
3% - ights/Press-Releases/2021/8/Talroo-Chooses-Comscore-for-Digital-Audience-Measurement

Keeping it real The social media Summit by Shareablee

We're all trying to drive innovation without losing the soul of what we do. It's not always easy to balance those competing aims - and let's face it there's no play book for social media let alone data.
3% - ights/Blog/Keeping-it-real-The-social-media-Summit-by-Shareablee

An Agreed-To Definition of an Influencer

What do Justin Bieber and former President Barack Obama have in common? These hunky (to their followers!) men each lost more than 2 million followers in Twitter’s recent purge of fake accounts.
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Embracing the Windy City

Weekly Local TV Snapshot: Week of August 15-21, 2022
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Tampa St Petersburg Residents Brace for Fall

Local TV Snapshot: September 19-25
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WarnerMedia Joins Comscores National Addressable TV Measurement Trials

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced that WarnerMedia is the first national programmer to formally participate in Comscore’s National Addressable TV programmer trials....
3% - ights/Press-Releases/2021/6/WarnerMedia-Joins-Comscores-National-Addressable-TV-Measurement-Trials

Comscore Signs Agreement with TheWrap for Digital Audience Measurement

Comscore today announced an agreement to provide TheWrap, the leading digital-first news organization covering the business of entertainment and media via digital, print and live events, with Comscore’s industry-leading digital audience measurement.
3% - ights/Press-Releases/2021/6/Comscore-Signs-Agreement-with-TheWrap-for-Digital-Audience-Measurement

Comscore Reveals New Insights on Online Gaming Communities

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today shared new audience insights that provide context behind online social gaming platform Roblox’s strong DPO performance in March 2021, and...
3% - ights/Press-Releases/2021/4/Comscore-Reveals-New-Insights-on-Online-Gaming-Communities