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US Online Video Usage


10% - ights/Press-Releases/2008/06/US-Online-Video-Usage

YouTube Usage


10% - ights/Press-Releases/2008/03/YouTube-Usage

YouTube Online Video Views


10% - ights/Press-Releases/2008/09/YouTube-Online-Video-Views

US Online Video Usage


10% - ights/Press-Releases/2008/04/US-Online-Video-Usage

comScore Appoints Duncan Trigg as Vice President of Advertising Effectiveness

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that Duncan Trigg has joined the company as Vice President of Advertising Effectiveness. Mr. Trigg will be responsible for industry thought leadership and education...
10% - fts/comScore-Appoints-Duncan-Trigg-as-Vice-President-of-Advertising-Effectiveness

Real challenge for TV is audiences being split

Gian Fulgoni, comScore Executive Chairman, discusses digital ad spending and the threat to traditional television content.
10% - ights/Videos/Interview/Gian-Fulgoni-discuses-digital-ad-spending-and-the-threat-to-traditional-television-content

Digital Media

Measure your digital audiences across all content types and demonstrate the impact of online advertising
10% - ducts/Digital-Media

INTERACT Virtual Summit: Branded Content and Creative Monetization Models

Moderated by Ed Hannigan from Shareablee. Joined with Rich Routman from Minute Media, Alex Grant from Overtime, and Susan Getgood from SHE Media.
10% - ights/Videos/Interview/INTERACT-Virtual-Summit-Branded-Content-and-Creative-Monetization-Models

The Click and Affiliate Marketing

Yesterday, Fred Wilson posted some extremely interesting observations that relate to the problem of using clicks on referral links to measure attribution and assign credit to affiliates for referrals. Fred’s conclusion is that using clicks fails to give...
10% - ights/Blog/The-Click-and-Affiliate-Marketing

From Viral to Tribal: The Next Frontier of Publishing

In this presentation, called “From Viral to Tribal: The Next Frontier of Publishing” Comscore shared new insights on how Generation X, Millennials and Generation Z consume news content.
10% - ights/Presentations-and-Whitepapers/2019/From-Viral-to-Tribal-The-Next-Frontier-of-Publishing2