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What will viewers watch on election night in battleground markets

As we near Election Day 2020, Comscore took a closer look at the viewing trends in select battleground markets during this year’s unprecedented debate and election season to gain insights into where these viewers may be tuning in as results come in on...
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Comscore Reports Third Quarter 2020 Results

Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today reported financial results for the quarter ended September 30, 2020.
4% - ights/Press-Releases/2020/11/Comscore-Reports-Third-Quarter-2020-Results

Wimbledon 2023 La victoria de Alcaraz inaugura una nueva era en el tenis y las redes sociales se disparan

Social media engagement for Wimbledon-related content from brands, publishers, and influencers around the world reached more than 159 million actions - a 113% increase over 2022.
4% - ights/Blog/Wimbledon-2023-Alcaraz-wins-to-usher-in-a-new-era-with-social-media-a-key-player

Whos Watching Those Political Ads Anyway

It was recently reported by Axios that “The advertising dollars spent on U.S. elections and advocacy issues will grow to roughly $16 billion next year, up 31.2% compared to the last presidential election in 2020. . . ” and that “The U.S. political ad...
4% - ights/Blog/Whos-Watching-Those-Political-Ads-Anyway

Market-Level Campaign Measurement

CCR market-level reporting offers advertisers unparalleled depth, empowering them to measure campaign effectiveness on the fly and strategically optimize for maximum impact
4% - ducts/Advertising/Market-Level-Campaign-Measurement

CES Highlights Test

Take a look at some of Comscore's top highlights from CES 2025.
4% - uest/other/2025/CES-Highlights-Test

Representation in media Taking a cue from BillionGirlSummer

Summer 2023 was recently branded as “#BillionGirlSummer” by NPR media, given major female artists are earning 10+ figures with their work at the same time as having a major impact on culture.
3% - ights/Blog/Representation-in-media-Taking-a-cue-from-BillionGirlSummer

Taylor Swifts Midnights Takes Social by Storm

Taylor Swift recently broke several streaming and sales records with the release of Midnights. But how has she performed on social media?
2% - ights/Blog/Taylor-Swifts-Midnights-Takes-Social-by-Storm

Selena Gomez supero a Kylie Jenner como numero 1 en Instagram

Selena Gomez recently overtook Kylie Jenner as the most followed individual on Instagram in February 2023. With some of Comscore’s social and digital tools, we take a deep dive into what may have caused this shift of power and how this is affecting these...
1% - ights/Blog/Selena-Gomez-overtakes-Kylie-Jenner-as-number-1-on-Instagram