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German Online and Mobile Gaming


8% - ights/Press-Releases/2008/08/German-Online-and-Mobile-Gaming

Top 50 US Search Engines


15% - ights/Press-Releases/2008/08/Top-50-US-Search-Engines

India Search Engine Rankings


14% - ights/Press-Releases/2008/08/India-Search-Engine-Rankings

In Praise of Online Advertising

In my last Metrics Insider column, I wrote about the question of how advertising works. The column generated some great comments, and I got some very thoughtful responses via email; some of you even sent me papers on different components of ad effectiveness...
4% - ights/Blog/In-Praise-of-Online-Advertising

Top 50 US Web Sites


8% - ights/Press-Releases/2008/08/Top-50-US-Web-Sites

Top Spain Internet Sites


8% - ights/Press-Releases/2008/08/Top-Spain-Internet-Sites

Top UK Web Sites


14% - ights/Press-Releases/2008/07/Top-UK-Web-Sites

Consider Both Sales Lift and Reach When Using Online Advertising to Grow Offline Sales

Last week, I gave a keynote address at the 4th Annual ShopLocal Summit. ShopLocal.com is a multi-channel marketplace that houses online and offline retailer promo information. With an increasing number of retailers turning to ShopLocal.com, it has become...
4% - ights/Blog/Consider-Both-Sales-Lift-and-Reach-When-Using-Online-Advertising-to-Grow-Offline-Sales

US and UK Mobile Map Use


4% - ights/Press-Releases/2008/07/US-and-UK-Mobile-Map-Use

Top 50 US Web Sites


14% - ights/Press-Releases/2008/07/Top-50-US-Web-Sites