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Comscore assisted a financial brand

Comscore assisted a financial brand in identifying where its customers applied for other financial products and its defection rate
9% - fts/Case-Study-Drafts/Comscore-assisted-a-financial-brand

Comscore supported a brand in launching a new product

Comscore supported a brand in launching a new product, helping create strategies to reach their target audience, identify core competitors, and set KPI targets
9% - fts/Case-Study-Drafts/Comscore-supported-a-brand-in-launching-a-new-product

Comscore helped a brand assess their digital competitive position

Comscore helped a brand assess their digital competitive position and how they stack up against competitors in KPIs​
9% - fts/Case-Study-Drafts/Comscore-helped-a-brand-assess-their-digital-competitive-position

Improving campaign outcomes​ with privacy-centric, ID-Free targeting​

Butler/Till utilized Symphony Health, an ICON plc company’s HealthRankings audiences, combined with Proximic’s Predictive Audience technology to compare campaign efficiency and performance outcomes against competitor health audiences for a major pharmaceutical...
8% - e-Studies/Improving-campaign-outcomes-with-privacy-centric-ID-Free-targeting

ROKU & Comscore en ADWEEK LATAM

Únete a nosotros en el Innovation Stage de Adweek LATAM 2024. Junto a Roku, exploraremos las principales tendencias en streaming de televisión y compartiremos los últimos insights de nuestro Estudio CTV 2024 para Latinoamérica, con un enfoque especial...
18% - ights/Events-and-Webinars/Event/2024/ROKU-y-Comscore-en-ADWEEK-LATAM

2024 上半年臺灣社群媒體報告

2024年上半年台灣社群媒體報告，揭露了品牌在臺灣社群媒體環境中獲得競爭優勢的分析。
88% - ights/Presentations-and-Whitepapers/2024/Social-Media-Report-Taiwan-edition

Driving campaign efficiency ​with privacy-centric, ID-free targeting

Butler/Till utilized Proximic’s ID-free custom Search Predictive Audience to compare campaign efficiency and performance outcomes against competitor health audiences for a major pharmaceutical brand.
10% - e-Studies/Driving-campaign-efficiency-with-privacy-centric-ID-free-targeting

Connected TV en Argentina, 2023

Comscore presenta su estudio de industria "Connected TV, OTT y Addressable Advertising en América Latina: Edición 2023", respaldado por importantes compañías y asociaciones del ecosistema digital. Este informe explora los hábitos de consumo y las actitudes...
23% - ights/Presentations-and-Whitepapers/2024/Connected-TV-en-Argentina-2023

Lowering cost per diagnosis (Dx)​ with privacy-centric, ID-free targeting​

Butler/Till utilized Proximic by Comscore’s privacy-centric, ID-free health targeting to compare performance outcomes against competitor health audiences for a major pharmaceutical brand.
9% - e-Studies/Lowering-cost-per-diagnosis-Dx-with-privacy-centric-ID-free-targeting

Explorando o Universo Gaming no Brasil: marcas, gamers e estratégias publicitárias

Em conjunto com os patrocinadores Adsmovil, Dentsu, Samsung Ads, Siprocal e Soko, apresentamos os principais resultados do primeiro estudo sobre publicidade em Gaming no Brasil e na América Latina. Essa análise abrangente investiga as preferências dos...
23% - ights/Presentations-and-Whitepapers/2024/Explorando-o-Universo-Gaming-no-Brasil