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State of Digital UK 2023

The "State of Digital UK 2023" report provides valuable insights into the opportunity for businesses to gain a competitive edge in the UK's digital landscape.
22% - ights/Presentations-and-Whitepapers/2023/State-of-Digital-UK-2023

Comscore Selected as Preferred Partner for NBCUniversal’s Local Advertising Currency

Comscore, Inc. (Nasdaq: SCOR) today announced a historic partnership with NBCUniversal, in which NBCUniversal will be, for the first time, guaranteeing all local ad buys on Comscore measurement.
27% - ights/Press-Releases/2023/5/Comscore-Selected-as-Preferred-Partner-for-NBCUniversal-s-Local-Advertising-Currency

Streaming Áudio e Vídeo Insights

A variedade de entretenimento e conhecimento nas mãos do consumidor e, o melhor, a oportunidade que o público tem de acessar suas preferências faz do streaming, tanto em áudio como em vídeo, uma oportunidade para as marcas direcionarem suas estratégias...
6% - ights/Infographics/Streaming-Audio-e-Video-Insights

Comscore's local market measurement selected by WBNX-TV

Comscore, Inc. and WBNX-TV today announced a new local market television measurement agreement that will see WBNX use Comscore's local TV currency as an additional source to sell and post advertising buys
19% - ights/Press-Releases/2023/5/Comscore-s-local-market-measurement-selected-by-WBNX-TV

Kentucky Derby Takeover in Louisville KY

It was one of the busiest weekends of the year for Louisville, KY, as residents welcomed the 149th Kentucky Derby to Churchill Downs.
16% - ights/Blog/Kentucky-Derby-Takeover-in-Louisville-KY

Local Market Preview: Louisville, KY

The 149th Kentucky Derby is here, and although fancy hats and mint juleps get all the attention at the event, many of us tune in from the comfort of our own homes.
18% - ights/Blog/Local-Market-Preview-Louisville-KY

As worlds collide: impact and effectiveness in advertising to Gen Z

The 2023 IAB NewFronts will gather thousands of brands, agencies, media buyers, and technology providers.
6% - ights/Presentations-and-Whitepapers/2023/As-worlds-collide-impact-and-effectiveness-in-advertising-to-Gen-Z

Comscore Reports First Quarter 2023 Results

Comscore, Inc. (Nasdaq: SCOR) today reported financial results for the quarter ended March 31, 2023.
25% - ights/Press-Releases/2023/5/Comscore-Reports-First-Quarter-2023-Results

Coronation of King Charles III

On May 6, 2023 King Charles III and Queen Camilla were crowned in a historic coronation ceremony at Westminster Abbey.
11% - ights/Blog/Coronation-of-King-Charles-III

NHL Playoffs Drive Viewing in the Denver Aurora CO Market

The NHL Playoffs and local news took over televisions in the Denver-Aurora, CO market during the week of April 24-30, 2023.
10% - ights/Blog/NHL-Playoffs-Drive-Viewing-in-the-Denver-Aurora-CO-Market