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Formula One is fuelling up the US market

15 million Americans visited digital content related to auto racing sports in January 2023.
6% - ights/Blog/Formula-One-is-fuelling-up-the-US-market

Comscore Taps Purchase Data To Help Measure Ad Impact

If you are trying to be the media measurement provider of choice, in age of outcomes, leveraging the point of sale can move the needle. As more media buyers look to attribute ad exposure to customer purchase, more players in the space are looking toward...
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Comscore INTERACT 2023

COMSCORE INTERACT LONDON will bring together the most creative and forward-thinking marketers, influencers, C-suite innovators, researchers and advertising sales leaders to get the inside word on what's working for high-performing brands, how to stay...
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Back to Regularly Scheduled Programming in Austin TX

As the post-Super Bowl and pre-March Madness slump lingers over Austin, TX, the week of February 20-26, 2023 saw an emphasis on the staple local TV programs.
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2023 State of Gaming

Comscore’s 2023 State of Gaming report unpacks the ever-changing gaming landscape including new opportunities for advertisers and content owners.
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Who is today’s Spotify Consumer

If you’re looking for actionable insights to build audiences on audio streaming platforms, we unpack one of the largest platforms in the world: Spotify.
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Pulling Back the Curtain on the 2023 Oscars

With the momentum of a brighter year at the Box Office and several blockbuster nominees, the Oscars were all the buzz this past Sunday, March 12, 2023.
10% - ights/Blog/Pulling-Back-the-Curtain-on-the-2023-Oscars

The Power of Cross Measurement

In our recent webinar, "The Power of Cross Measurement," held on March 16th, Comscore’s Adam Holt, Toby Crisp, and Jason Clough took us through the key metrics that are essential to your success in today's digital and social media landscape. They shared...
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Say hello to Proximic by Comscore

Your Programmatic Targeting Partner. Backed by Comscore.
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