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Comscore Campaign Ratings Local

CCR Local Reporting helps advertisers gain person-level insights into campaign performance in the U.S. Top the U.S. Top 100 Ranked Markets + 29 Additional Markets Hispanic Markets​
31% - e-Studies/Comscore-Campaign-Ratings-Local

Comscore Predictive Audiences Drive Campaign Performance for Automotive Brand

H&L used Comscore’s privacy-friendly contextual audiences to help a leading automotive brand achieve the most efficient Cost-Per-Action.
31% - e-Studies/Comscore-Predictive-Audiences-Drive-Campaign-Performance-for-Automotive-Brand

Comscore Advanced Audience Reporting

A Global automaker seeks to identify the publisher partners providing the most reach to a unique psychographic audience segment to increase spend on networks where those audiences are consuming content and boost overall campaign ROI.
31% - e-Studies/Comscore-Advanced-Audience-Reporting-Validates-Display-Video-Campaign-Delivery-for-a-Global-Automaker

Action Lift

Comscore proves impact of digital campaign by showing Action lift at online checkout and helps optimize campaign based on publisher performance.
31% - e-Studies/Action-Lift-Helps-Optimize-Campaign-Based-on-Publisher-Performance

The European Digital Day

The typical EU consumer spends the equivalent of a day (an average of 25.9 hours), online per month. Here’s a snapshot of what 397 million Europeans are doing to fill their time. 3 in 4 Europeans visited a Retail site during June 2012. Over 62% of the...
31% - ights/Infographics/The-European-Digital-Day

Key Take Aways Cross-platform

No último ProXXIma, nós apresentamos o painel “Cross-Platform: Transformando a Medição de Mídia no Brasil” onde nos reunimos à Siprocal e ao UOL para discutirmos as oportunidades e os desafios de um cenário digital cada vez mais fragmentado. Compartilhamos...
31% - ights/Blog/Key-Take-Aways-Cross-platform

Extrayendo el valor de la informacion en el Turismo

El pasado 23 de mayo, asistimos al Congreso de Marketing Turístico Travel Update 2024 en el Golfo de Morrosquillo, Colombia. Este evento se ha consolidado como un espacio fundamental para la capacitación y el desarrollo profesional en la industria turística.
30% - ights/Blog/Extrayendo-el-valor-de-la-informacion-en-el-Turismo

Una Vision Completa de la Medicion de Audiencias en el Ecosistema Digital Argentino

Hace unas semanas, Comscore, junto a líderes de la industria, analizó los desafíos y oportunidades en la publicidad digital actual. El evento reunió a profesionales destacados de agencias, medios y anunciantes para discutir los nuevos hábitos de consumo...
30% - ights/Infographics/Una-Vision-Completa-de-la-Medicion-de-Audiencias-en-el-Ecosistema-Digital-Argentino

comScore Releases December 2012 US Search Engine Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in December with 66.7 percent of search queries...
30% - ights/Press-Releases/2013/1/comScore-Releases-December-2012-US-Search-Engine-Rankings

Comscore Launches Certified Deal IDs in Magnites SSP

Comscore Certified Deal IDs, initially available through Magnite's supply-side platform (SSP), leverage Comscore's trusted content measurement rankings to offer advertisers a reliable path to high-quality programmatic inventory, enabling more effective...
30% - ights/Press-Releases/2025/5/Comscore-Launches-Certified-Deal-IDs-in-Magnites-SSP