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Latinoamérica Es La Región Más Involucrada En Redes Sociales a Nivel Global

comScore, Inc. (NASDAQ: SCOR), a global leader in measuring the digital world, today released its latest report on social networking in Latin America from its comScore Media Metrix service. The latest research shows that more than 127 million Latin Americans...
10% - ights/Press-Releases/2012/6/Latin-America-Leads-as-the-Most-Socially-Engaged-Global-Region

Majority of Tablet Users Watch Video on their Device

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released new insights on the U.S. tablet market from comScore TabLens™, its forthcoming monthly syndicated service providing insights into tablet ownership and usage. The report...
22% - ights/Press-Releases/2012/6/Majority-of-Tablet-Users-Watch-Video-on-their-Device

Improving Product Returns Presents Biggest Opportunity for Retailers

While 86 percent of consumers are satisfied with the overall experience of shopping online, retailers still have significant opportunity to improve customer satisfaction and their competitive position by making the process of returning or exchanging items...
12% - ights/Press-Releases/2012/6/Improving-Product-Returns-Presents-Biggest-Opportunity-for-Retailers

Travel Sites Reach More Than Half of Spanish Online Audience

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released an overview of internet usage in Spain, showing that 24.6 million Spanish users went online in April 2012 for an average of 22.8 hours per person.
15% - ights/Press-Releases/2012/6/Travel-Sites-Reach-More-Than-Half-of-Spanish-Online-Audience

Smartphone Shoppers Top 10 On Device Purchase Categories

Nearly 19 million Americans made a purchase on their smartphone during the three-month average period ending April 2012, representing 17.4% of U.S. smartphone owners.
20% - ights/Infographics/Smartphone-Shoppers-Top-10-On-Device-Purchase-Categories

EU5 Map Usage via Smartphone Growing

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released an overview of mobile and computer usage of Maps across the five leading European markets (France, Germany, Italy, Spain and the United Kingdom) using the comScore...
6% - ights/Press-Releases/2012/5/EU5-Map-Usage-via-Smartphone-Growing

Introducing Mobile Metrix 2 Insight into Mobile Behavior

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the U.S. launch of Mobile Metrix® 2.0, its next generation mobile behavioral measurement service. Mobile Metrix 2.0 brings comScore’s Unified Digital Measurement™...
4% - ights/Press-Releases/2012/5/Introducing-Mobile-Metrix-2-Insight-into-Mobile-Behavior

Apps Account for 4 in every 5 US Mobile Media Minutes

Today comScore announced the U.S. launch of Mobile Metrix® 2.0, its next generation mobile behavioral measurement service.
28% - ights/Infographics/Apps-Account-for-4-in-every-5-US-Mobile-Media-Minutes

Web TV Shows Promise, But Lack of Paid Search Strategy is Puzzling

The online video market has been predominantly characterized by two fundamentally different types of content: user generated content (UGC) and professionally-produced premium content. The former has incredible reach, but due to a variety of factors such...
7% - ights/Blog/Web-TV-Shows-Promise-But-Lack-of-Paid-Search-Strategy-is-Puzzling

1 in 5 Mobile Phone Users in Japan Now Owns a Smartphone

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the Japan mobile phone industry during the three month average period ending February 2012. The study...
7% - ights/Press-Releases/2012/4/1-in-5-Mobile-Phone-Users-in-Japan-Now-Owns-a-Smartphone