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O Fim dos Cookies esta proximo
Fique atento: a nossa narrativa permanece em termos de trabalhar com a indústria em torno da mudança proativa de medição para não depender de cookies (ou outros sinais 3P).
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Beyond Screens and Markets
For Comscore, our focus at the NAB Show went beyond screen type and markets to focusing on all audiences at scale. In particular, we highlighted the breadth of data we provide to enhance storytelling, and how we enable Station clients to reach advertisers...
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Use Comscore Campaign Ratings to Validate Audiences With Precision In-Flight
A global alcoholic beverage brand uses CCR as currency to ensure LDA compliance.
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Comscore Campaign Ratings Hispanic Reach By Publisher
An alcoholic beverage brand uses CCR to identify publishers reaching a key demographic audience.
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Optimize Campaigns in Real Time
Comscore Brand Survey Lift study helps client identify lift across multiple KPIs and leverages results to optimize their campaign in real time.
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Comscore Consumer Journey
Comscore’s Consumer Journey solution helps clients understand how consumers use web and retailer site search upstream of online purchases
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Comscore Digital Data Helps Local Stations
Comscore Digital Data Helps Local Stations with Automotive Prospecting
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Custom e-commerce
Comscore’s custom e-commerce measurement solution helps PayPal showcase its value to prospective merchants
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Action Lift
Comscore proves impact of digital campaign by showing Action lift at online checkout and helps optimize campaign based on publisher performance.
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Comscore Custom Reporting for Exclusive Reach
A new ad network wanted to demonstrate that they had established a foothold in the cluttered market for display advertising.
30% -
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