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Giochi online in Europa

In this week’s edition of Comscore Snapshots we look at the online gaming landscape in Europe. We include statistics for the EU5 region: France, Germany, Italy, Spain, and the UK. Our analysis covers websites and mobile apps where consumers can find information...
44% - ights/Blog/Online-Gaming-in-Europe

Indicadores cualitativos cual utilizar

El interfaz de Comscore supone una herramienta de alto valor para el conocimiento de la audiencia de miles de soportes. Sin embargo, muchas veces los usuarios se centran en el uso de indicadores cuantitativos sin profundizar en indicadores de calidad...
45% - ights/Blog/Indicadores-cualitativos-cual-utilizar

Comscore Reports TV Viewing Engagement for Week Ending May 9 2021

Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced the top broadcast and cable television programs for viewer engagement for the week ending May 9, 2021.
32% - ights/Press-Releases/2021/5/Comscore-Reports-TV-Viewing-Engagement-for-Week-Ending-May-9-2021

Cómo Comscore ayuda a El Heraldo de México a alcanzar sus objetivos estratégicos

El Heraldo de México, un periódico fundado en 1965 que tuvo su lanzamiento digital en 2018, buscaba trabajar en el fortalecimiento de la marca para comenzar a llegar a posiciones de liderazgo y diferenciarse de los diferentes medios regionales o estatales.
14% - ights/Blog/Como-Comscore-ayuda-a-El-Heraldo-de-Mexico

Spotlight on the Power of Minority-Owned Media

Upfront season is here, and advertisers are increasing their focus on minority-owned and minority-focused media outlets when considering future ad spend. Minority-owned media have the unique power to capture engaged, segmented audiences for their advertisers....
32% - ights/Blog/Spotlight-on-the-Power-of-Minority-Owned-Media

Comscore Reports TV Viewing Engagement for Week Ending May 2 2021

Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced the top broadcast and cable television programs for viewer engagement for the week ending May 2, 2021.
67% - ights/Press-Releases/2021/5/Comscore-Reports-TV-Viewing-Engagement-for-Week-Ending-May-2-2021

Comscore Reports TV Viewing Engagement for Week Ending April 25 2021

Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced the top broadcast and cable television programs for viewer engagement for the week ending April 25, 2021.
32% - ights/Press-Releases/2021/5/Comscore-Reports-TV-Viewing-Engagement-for-Week-Ending-April-25-2021

Chile es el pais con mayor proporcion de conexiones a Internet de Latinoamerica

Un informe de Comscore revela además que Canal 13 y Prisa son las propiedades informativas más elegidas. Por otro lado, las mujeres son las más enganchadas en términos de minutos consumidos.
45% - ights/Blog/Chile-es-el-pais-con-mayor-proporcion-de-conexiones-a-Internet-de-Latinoamerica

Comscore Reports TV Viewing Engagement for Week Ending April 18 2021

Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced the top broadcast and cable television programs for viewer engagement for the week ending April 18, 2021.
44% - ights/Press-Releases/2021/4/Comscore-Reports-TV-Viewing-Engagement-for-Week-Ending-April-18-2021

The Academy Awards 2021: The Winners & Losers on Social Media

Leading up to the 2021 Academy Awards, it was unclear just how they would fare. After all, this was the first Academy Awards broadcast since the COVID-19 pandemic, and many people have not seen the nominated movies with theaters closed. Most other awards...
32% - fts/The-Academy-Awards-2021-The-Winners-Losers-on-Social-Media