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Rankings de Medios en Argentina: ¿dónde queda el engagement?

Comscore ha diseñado un paper que resume cómo evolucionó la fidelidad de los internautas en la industria de medios en Argentina durante el 2020, identificando las diferentes maneras en que se puede analizar el valor de un medio.
8% - ights/Presentations-and-Whitepapers/2021/Rankings-de-Medios-en-Argentina

Giochi online in Europa

In this week’s edition of Comscore Snapshots we look at the online gaming landscape in Europe. We include statistics for the EU5 region: France, Germany, Italy, Spain, and the UK. Our analysis covers websites and mobile apps where consumers can find information...
8% - ights/Blog/Online-Gaming-in-Europe

Indicadores cualitativos cual utilizar

El interfaz de Comscore supone una herramienta de alto valor para el conocimiento de la audiencia de miles de soportes. Sin embargo, muchas veces los usuarios se centran en el uso de indicadores cuantitativos sin profundizar en indicadores de calidad...
8% - ights/Blog/Indicadores-cualitativos-cual-utilizar

Theaters Now Open at Highest Levels of the Pandemic

Movie theaters in North America are now open at their highest level and greatest number since the shutdown on March 20, 2020. This is great news as we head into the Memorial Weekend & for "A Quiet Place II" & "Cruella!"
8% - ights/Videos/Box-Office-Bites/Theaters-Now-Open-at-Highest-Levels-of-the-Pandemic

Southeast Asian Networks in the US Are a Hit with Luxury Automotive Intenders

Automotive buyers may not need to look far to reach TV households that are ready to spend more on a new vehicle. Comscore’s TV Advanced Audiences measurement finds that Southeast Asian networks draw strong audiences amongst households that are highly...
8% - ights/Infographics/Southeast-Asian-Networks-in-the-US-Are-a-Hit-with-Luxury-Automotive-Intenders

"F9" International Edition

Universal Pictures’ “F9” is the No. 1 movie in the world this weekend as it kicked off its international run in eight markets including Korea, Hong Kong, Russia, the Middle East and China.
16% - ights/Videos/Box-Office-Bites/F9-International-Edition

Comscore Adds John Tinker as Vice President of Investor Relations

Comscore announced the appointment of John Tinker as Vice President of Investor Relations, effective June 15, 2021.
16% - ights/Press-Releases/2021/5/Comscore-Adds-John-Tinker-as-Vice-President-of-Investor-Relations

Online Gaming in the Asia-Pacific Region

This week’s snapshot summarises the online gaming media footprint in the Asia-Pacific region. We include statistics for India, Indonesia, Malaysia, and other countries in the Asia-Pacific region. Our snapshot covers websites and mobile apps where consumers...
16% - ights/Blog/Online-Gaming-in-the-Asia-Pacific-Region

Como foi a atuacao do Big Brother Brasil 21 nas redes sociais

Nesta análise, coletamos alguns dados sobre a atuação do programa de TV Big Brother Brasil 21 nas redes sociais. Incluindo dados sociais sobre interações, menções, engajamento de patrocinadores e muito mais!
16% - ights/Infographics/Como-foi-a-atuacao-do-Big-Brother-Brasil-21-nas-redes-sociais

Comscore Reports TV Viewing Engagement for Week Ending May 9 2021

Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced the top broadcast and cable television programs for viewer engagement for the week ending May 9, 2021.
16% - ights/Press-Releases/2021/5/Comscore-Reports-TV-Viewing-Engagement-for-Week-Ending-May-9-2021