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State of Travel

The 2020 State of Travel whitepaper includes insights to help advertisers and brands find ways to connect with this engaged and evolving audience. It draws from actual consumer behavior data to provide insights into online research, visitation, and booking...
8% - ights/Presentations-and-Whitepapers/2020/State-of-Travel

Comscore Announces Renewal Agreement with Graham Media Group

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced a renewal agreement with Graham Media Group, the authentic local voice passionately informing and celebrating communities. Under...
16% - ights/Press-Releases/2020/9/Comscore-Announces-Renewal-Agreement-with-Graham-Media-Group

Comscore Snapshots online education in Europe

This week’s snapshot summarises the online education media footprint in Europe visited by adults aged 18 and above. We include statistics for France, Germany, Italy, Spain, the UK and EU5 averages for benchmarking purposes.
16% - ights/Blog/Comscore-Snapshots-online-education-in-Europe

The State of OTT

In our "State of OTT" presentation, James Muldrow highlights recent OTT consumption trends, the impact of COVID-19 and what is driving growth of streaming services.
8% - ights/Presentations-and-Whitepapers/2020/The-State-of-OTT

How To Solve Identity & Safeguard Privacy

Rachel Gantz, GM of Activation Solutions at Comscore discusses deprecation of third-party cookies and Apple’s decision to make its IDFA mobile ad system opt-in by consumers with BeetTV's Robert Andrews.
8% - ights/Videos/Interview/How-To-Solve-Identity-Safeguard-Privacy

Back to School en México

Conozca los resultados completos del estudio sobre el impacto del Back to School en México en las distintas industrias con base en la opinión de los padres de familia.
8% - ights/Presentations-and-Whitepapers/2020/Back-to-School-en-Mexico

Veteran Industry Auditor Chris Johnson Joins Comscore

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced that Chris Johnson has been appointed as Senior Vice President, Measurement Standards Compliance (MSC), effective immediately....
16% - ights/Press-Releases/2020/9/Veteran-Industry-Auditor-Chris-Johnson-Joins-Comscore

Comscore Continues Cross-Platform Measurement Innovation with New US Patent for Household Viewership Aggregation

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, is proud to announce that the US Patent and Trademark Office (USPTO) has granted its patent on “Demographic Attribution of Household Viewing Events.”...
16% - ights/Press-Releases/2020/9/Comscore-Continues-Cross-Platform-Measurement-Innovation-with-New-US-Patent-for-Household-Viewership-Aggregation

El sector del turismo online antes, durante y después del estado de alarma

Durante los 99 días que duró el Estado de Alarma en España, el consumo online reflejó lo excepcional de la situación. Uno de los sectores más impactados debido a las restricciones de movilidad impuestas, fue el sector del turismo.
8% - ights/Blog/El-sector-del-turismo-online-antes-durante-y-despues-del-estado-de-alarma

Comscore Snapshots: Online Education in the Asia-Pacific Region

In this week’s edition of Comscore Snapshots, we look at the state of online education across the Asia-Pacific region. Our analysis includes statistics for Australia, China, Hong Kong, India, Indonesia, Japan, Malaysia, Singapore, Taiwan, and Vietnam....
16% - ights/Blog/Comscore-Snapshots-Online-Education-in-the-Asia-Pacific-Region