title - Comscore, Inc.

Top U.S. Federal Government Properties Show Decline Over Previous Year

In July 2011, 87.6 million Americans visited government properties, showing a reach of 40.7 percent for the Government sector online. The National Institutes of Health (NIH.gov) ranked first, drawing 9.6 million unique visitors, followed by the Department...
99% - ights/Infographics/Top-U.S.-Federal-Government-Properties-Show-Decline-Over-Previous-Year

HTC and Samsung Own Nearly Two-Thirds of Google Android Device Market

In July 2011, 19.7 million EU5 (France, Germany, Italy, Spain and UK) smartphone owners were using devices running on Googles Android operating system. The largest number of owners came from the UK with 6.3 million, followed by France (4.5 million)...
99% - ights/Infographics/HTC-and-Samsung-Own-Nearly-Two-Thirds-of-Google-Android-Device-Market

Apple iOS Surpasses Symbian in Share of Mobile Phones and Connected Devices in Use in EU5

Across the EU5, 91.4 million mobile subscribers reported using smartphones in the 3 month average ending August 2011, up 46 percent from last year. Although Symbian continues to have the largest share of the smartphone market, its audience among all mobile...
99% - ights/Infographics/location_13189

New study finds that two-thirds of consumers who interacted with a Mobile Rising Stars ad rate the ads better or much better than a standard...

The Interactive Advertising Bureau (IAB) has announced the inclusion of five Mobile Rising Stars ad formats into the official IAB Standard Ad Portfolio to enable brand marketers to tell bigger and bolder stories on smaller, mobile screens.
99% - ights/Infographics/New-study-finds-that-two-thirds-of-consumers-who-interacted-with-a-Mobile-Rising-Stars-ad-rate-the-ads-better-or-much-better-than-a-standard-mo

New study finds that the IAB's Mobile Rising Star ad formats are more likely to drive interaction and engagement than standard mobile banners

The Interactive Advertising Bureau (IAB) has announced the inclusion of five Mobile Rising Stars ad formats into the official IAB Standard Ad Portfolio to enable brand marketers to tell bigger and bolder stories on smaller, mobile screens.
99% - ights/Infographics/New-study-finds-that-the-IAB-s-Mobile-Rising-Star-ad-formats-are-more-likely-to-drive-interaction-and-engagement-than-standard-mobile-banners

Online Shoppers In Singapore Want More Choices And Convenience

comScore Inc., (NASDAQ: SCOR), a leader in measuring the digital world, and UPS (NYSE:UPS) today released the UPS Pulse of the Online Shopper™: A Customer Experience Study for Asia and Australia. The survey is part of a global study that measures e-commerce...
99% - ights/online_shopping/Online-Shoppers-In-Singapore-Want-More-Choices-And-Convenience

Digital Campaign Benchmarks How Are Your Campaigns Performing Versus the Canadian Norms

To help guide the industry to better understand campaign delivery on the whole, comScore releases industry benchmarks from the more than 200 billion impressions it measures across the globe from its comScore validate Campaign Essentials (vCE) service....
99% - ights/Blog/Digital-Campaign-Benchmarks-How-Are-Your-Campaigns-Performing-Versus-the-Canadian-Norms

What Potential Does Pinterest Have as an Advertising Platform

Pinterest first roared onto the social media scene back in 2011 as it became the new toast of tech, but much of its cachet as the new-kid-on-the-block was soon usurped by several mobile-first social media upstarts like Instagram, Snapchat and Vine. And...
99% - ights/Blog/What-Potential-Does-Pinterest-Have-as-an-Advertising-Platform

As Work-From-Home Numbers Rise Due to the Coronavirus Pandemic Collaboration Tools See Spikes in Usage

With Covid-19 changing the ways in which U.S. audiences are using online tools for socialization and work, we are also seeing large shifts in engagement with conferencing and collaboration tools. This blog post examines trends in collaboration platforms...
99% - ights/Blog/As-Work-From-Home-Numbers-Rise-Due-to-the-Coronavirus-Pandemic-Collaboration-Tools-See-Spikes-in-Usage

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Top 10 YouTube Partners by Videos per Male Viewer