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Thoughts on the Media Metrix 360 Announcement at the Conversational Media Summit

Last Monday I spoke to a packed room at Federated Media’s Conversational Marketing Summit in New York, where I announced comScore’s new digital audience measurement initiative, Media Metrix 360.
99% - ights/Blog/Thoughts-on-the-Media-Metrix-360-Announcement-at-the-Conversational-Media-Summit

NHN Corporation is Most Visited Web Property in South Korea

comScore, Inc. today released its first overview of Web usage in South Korea. The report includes a ranking of the most visited Internet properties, based on the comScore World Metrix audience measurement service, and the top search properties, based...
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comScore to Speak at Upcoming Conferences in June

comScore, Inc. today announced its participation at three conferences in June.
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Americans Viewed a Record 16.8 Billion Videos Online in April

comScore today released April 2009 data from the comScore Video Metrix service, showing that U.S. Internet users viewed 16.8 billion online videos during the month, representing an increase of 16 percent versus March.
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Huffington Post Defies Expectations, Reaches New Heights Post-Election

In the run-up to the 2008 presidential election, mainstream America first became acquainted with Huffington Post (aka Huff Post), the popular news aggregator and commentary site. The site featured a swirl of real-time news and analysis that fed the addiction...
99% - ights/Blog/Huffington-Post-Defies-Expectations-Reaches-New-Heights-Post-Election

Media Metrix 360 UK

Strong industry support has emerged following the announcement earlier this week that comScore, Inc. will be launching its new Media Metrix 360 ‘panel centric hybrid’ solution for digital audience measurement in the U.K..
99% - ights/Press-Releases/2009/6/Media-Metrix-360-UK

Introducing Media Metrix 360: The Next Generation of Audience Measurement

"Introducing Media Metrix 360: The Next Generation of Audience Measurement," presented on June 1, 2009 by comScore CEO and Co-Founder Magid Abraham at Federated Media's 2009 CM Summit NY.
100% - ights/Presentations-and-Whitepapers/2009/Introducing-Media-Metrix-360-The-Next-Generation-of-Audience-Measurement

comScore Announced Media Metrix 360

comScore, Inc. today announced the introduction of Media Metrix 360, a ‘panel-centric hybrid’ solution to digital audience measurement. The new approach combines person-level measurement from comScore’s proprietary 2 million person global panel with Web...
0% - ights/Press-Releases/2009/5/comScore-Announced-Media-Metrix-360

Keeping Score with Social Media Marketing and Measurement: Three Things to Consider Before Getting Started

I was a member of the measurement panel at the IAB Social Media Conference recently, and we talked a lot about the social media ‘scorecard.’ There were a variety of perspectives represented as Bryan Wiener, CEO of 360i, moderated the discussion between...
99% - ights/Blog/Keeping-Score-with-Social-Media-Marketing-and-Measurement-Three-Things-to-Consider-Before-Getting-Started

comScore Introduces New Service in U.K. to Provide Competitive Intelligence for Online Display Advertising Campaigns

comScore, Inc. announced the U.K. launch of comScore Ad Metrix, a breakthrough service in digital media campaign planning and buying that provides comprehensive insight into where display ads are viewed online and the demographic composition of the audiences...
99% - ights/Press-Releases/2009/5/comScore-Introduces-New-Service-in-U.K.-to-Provide-Competitive-Intelligence-for-Online-Display-Advertising-Campaigns