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comScore Local TV Ratings During Hurricane Harvey Confirm Viewer Reliance on Local Television Stations
comScore has released ratings information on consumer viewing activity in all Texas markets – including the massively-impacted Houston and Beaumont TV markets prior to, during and following the landfall of Hurricane Harvey – and announced that it will...
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ights/Press-Releases/2017/9/comScore-Local-TV-Ratings-During-Hurricane-Harvey-Confirm-Viewer-Reliance-on-Local-Television-Stations
Three key insights for podcast advertising in a privacy centric landscape
The surge in the podcast popularity over recent years is no secret. This wave has brought with it a significant uptick in podcast advertising evolving both in complexity and impact.
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ights/Blog/Three-key-insights-for-podcast-advertising-in-a-privacy-centric-landscape
Auto Insurance Policies Purchased Online Up 7 Percent
comScore today released a study of online activity for the auto insurance market in 2008, which showed that consumers submitted requests for 32 million online quotes and purchased a record 2.4 million policies online during the year.
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ights/Press-Releases/2009/4/Auto-Insurance-Policies-Purchased-Online-Up-7-Percent
Whither the Click? comScore Releases European Study Highlighting the View-Through Impact of Online Display Advertising
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ights/Press-Releases/2010/3/Whither-the-Click-comScore-Releases-European-Study-Highlighting-the-View-Through-Impact-of-Online-Display-Advertising
Black Friday Boasts $648 Million in U.S. Online Holiday Spending
comScore (NASDAQ : SCOR), a leader in measuring the digital world, today reported U.S. retail e-commerce spending for the first 26 days of the November – December 2010 holiday season. For the holiday season-to-date, $11.64 billion has been spent online,...
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ights/Press-Releases/2010/11/Black-Friday-Boasts-648-Million-in-U.S.-Online-Holiday-Spending
2016 at the International Box Office
The international box office totaled $27.4 billion in 2016; discover the movies and studios that wowed audiences across the globe.
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ights/Infographics/2016-at-the-International-Box-Office
comScore Launches Activation Solution Suite
comScore today announced the launch of Activation, a new product suite that helps advertisers, agencies and media companies efficiently reach the right audiences at the right time while ensuring ad delivery in relevant and brand safe content.
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ights/Press-Releases/2017/9/comScore-Launches-Activation-Solution-Suite
Market-Level Campaign Measurement
CCR market-level reporting offers advertisers unparalleled depth, empowering them to measure campaign effectiveness on the fly and strategically optimize for maximum impact
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ducts/Advertising/Market-Level-Campaign-Measurement
Apple iOS Platform Outreaches Android by 59 Percent in U.S.
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released the results of a U.S. study of Apple iPad owners, based on data from the comScore MobiLens service. The report includes comScore’s first publicly available data showing...
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ights/Press-Releases/2011/4/Apple-iOS-Platform-Outreaches-Android-by-59-Percent-in-U.S
comScore Releases The 2010 U.S. Digital Year in Review
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released The comScore 2010 U.S. Digital Year in Review. This annual report recaps key trends in the U.S. digital media landscape, including e-commerce, social networking, online...
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ights/Press-Releases/2011/2/comScore-Releases-The-2010-U.S.-Digital-Year-in-Review
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