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comScore Announces Appointment of Eric Bosco as Chief Product Officer

comScore Announces Appointment of Eric Bosco as Chief Product Officer
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More than 200 Billion Online Videos Viewed Globally in October

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released inaugural data on worldwide online video viewing from the comScore Video Metrix service. The report found that nearly 1.2 billion people age 15 and older watched 201.4...
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comScore Releases The 2010 Europe Digital Year in Review

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released The comScore 2010 Europe Digital Year in Review. This inaugural report provides a comprehensive overview of key trends in the European digital media landscape, including...
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Online Display Advertising Market Grows 34 Percent in the UK Versus Year Ago


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Cricket World Cup Drives Surge in Online Video Viewing in India

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released the latest report on online video viewing in India from its comScore Video Metrix service. The report found that online video viewing in India experienced a sharp increase...
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A Retrospective View of 50 Years of Advertising Research

This year, the Advertising Research Foundation (ARF) is celebrating its 75 year anniversary. Founded in 1936 by the Association of National Advertisers and the American Association of Advertising Agencies, the ARF leads key industry learning initiatives...
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comScore ARS Research Highlights Importance of Advertising Creative in Building Brand Sales

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released findings from comScore ARS research indicating the importance of sound strategy and strong creative elements in driving effective campaign execution for TV and digital...
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Study Finds Internet Key Component in Consumer Research on Prescriptions and Health

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released results from its third annual study Online Marketing Effectiveness Benchmarks for the Pharmaceutical Industry, which found that exposure to online media, including...
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comScore to Be Featured at UBS 45th Annual Global Media and Communications Conference

comScore today announced that its Senior Vice President of Commercial Mike Perlman will present during the UBS 45th Annual Global Media and Communications Conference in New York City.
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Comscore Elevates Veteran Data Scientist Dr Michael Vinson to Chief Research Officer

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced that veteran analytics leader Dr. Michael Vinson has been appointed Chief Research Officer. In his new role, Vinson will continue...
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