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How Data Can Change Media Markets

This presentation was given by comScore Chairman Gian Fulgoni at Festival of Media 2009.
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Blended Search and the New Rules of Engagement

The growth of Blended or Universal Search is radically changing the rules of engagement as page 1, position 1 is no longer the gold standard for successful SEO strategies. On the big 3 search engines last month, over 30% of the results pages contained...
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Creating a Common Measurement Language

During this invite-only session, Comscore and Spectrum Reach will lead an open discussion with thought leaders from across the industry on the challenges faced in today’s measurement environment including continued media fragmentation, changes in the...
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Case Studies

Case Studies
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comScore Releases April 2009 U.S. Search Engine Rankings

comScore today released its monthly comScore qSearch analysis of the U.S. search marketplace. In April 2009, Americans conducted 14.8 billion core searches, a 3-percent gain versus March.
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Nearly 15 Percent of Chile Online Population Visited Servel.cl

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a report on Chileans’ use of the Web during the December 2009 presidential election. The study showed that the election services website, Servel.cl, attracted nearly...
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For Whom Does Gold Glitter?

As the best performing asset classes of the past decade, silver and gold have been hot topics on the financial news scene. But how widespread is the interest in this investment choice, and what do we know about the investors who do show interest in these...
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