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comScore vCE Receives MRC Accreditation for Online Campaign Validation

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that it has received accreditation from the Media Rating Council (MRC) for the validation suite in comScore validated Campaign Essentials™ (vCE), which includes viewability,...
99% - ights/Press-Releases/2012/8/comScore-vCE-Receives-MRC-Accreditation-for-Online-Campaign-Validation

Newspaper Sites across Europe Demonstrate Growth in the Past Year

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released an overview of Internet usage in Europe, showing 368.6 million unique visitors went online in June 2011 for an average of 26.1 hours per person. This release highlights...
99% - ights/Press-Releases/2011/8/Newspaper-Sites-across-Europe-Demonstrate-Growth-in-the-Past-Year

A Deeper Look at Bing's Performance in June

With the release of our June search data to clients today, I have gotten many media questions focused on the Bing results since its launch in early June. With one full month of metrics available, we can now shed more light on its performance, which can...
99% - ights/Blog/A-Deeper-Look-at-Bing-s-Performance-in-June

comScore Smart Lift Attribution Model Brings the Science of Attribution to Brand Measurement

comScore today announced the launch of the comScore Smart Lift Attribution Model™, a breakthrough methodology that brings the science of attribution to brand measurement. This advancement in attribution modeling, based on validated and time-test marketing...
99% - ights/Press-Releases/2011/7/comScore-Smart-Lift-Attribution-Model-Brings-the-Science-of-Attribution-to-Brand-Measurement

comScore Social Essentials

comScore today announced the global launch of Social Essentials™, a new social media measurement platform that helps brands quantify social media brand impressions and incorporate them into a measurement of the marketing mix. Social Essentials provides...
99% - ights/Press-Releases/2011/7/comScore-Social-Essentials

comScore Releases July 2011 US Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 180 million U.S. Internet users watched online video content in July for an average of 18.5 hours per viewer....
99% - ights/Press-Releases/2011/8/comScore-Releases-July-2011-US-Online-Video-Rankings

From “Goat” to “Hero”: The Saga of the IAB Summit

Who would have thought, a few weeks ago, that Randy Rothenberg, President & CEO of the IAB, would refer to comScore and Netratings as “the heroes of the interactive marketing and media ecosystem”?
99% - ights/Blog/From-Goat-to-Hero-The-Saga-of-the-IAB-Summit

Be On Selects comScore validated Campaign Essentials for Global Campaign Measurement

comScore, Inc. (NASDAQ: SCOR), a global leader in digital measurement and analytics, today announced that branded entertainment platform Be On, a division of AOL Networks, has selected comScore validated Campaign Essentials (vCE) as its global campaign...
99% - ights/Press-Releases/2013/9/Be-On-Selects-comScore-validated-Campaign-Essentials-for-Global-Campaign-Measurement

comScore Canada Welcomes Starcom MediaVest Group

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced SMG Canada will leverage the ad and audience delivery modules of validated Campaign Essentials® (vCE™) to validate the performance of their campaigns.
99% - ights/Press-Releases/2013/11/comScore-Canada-Welcomes-Starcom-MediaVest-Group

comScore Announces Global Integration with Flurry from Yahoo to Bring Independent Audience Measurement to Mobile App Publishers

comScore, Inc. (NASDAQ : SCOR), a leader in measuring the digital world, today announced an integration with Flurry from Yahoo (NASDAQ: YHOO) through Yahoo’s Flurry Pulse solution, which will enable Flurry clients to streamline application tagging required...
99% - ights/Press-Releases/2015/2/comScore-Announces-Global-Integration-with-Flurry-from-Yahoo-to-Bring-Independent-Audience-Measurement-to-Mobile-App-Publishers