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comScore Announces Launch of comScore AdEffx™ Suite for Digital Advertising Effectiveness

comScore (NASDAQ: SCOR), a leader in measuring the digital world, today announced the launch of comScore AdEffx™, an integrated campaign effectiveness measurement suite that enables clients to accurately “measure what matters” depending on their particular...
8% - ights/Press-Releases/2009/12/comScore-Announces-Launch-of-comScore-AdEffx-Suite-for-Digital-Advertising-Effectiveness

The 2009 comScore Online Credit Card Report

As the economy and recent credit card regulations continue to shape the credit card industry, the 2009 comScore Online Credit Card Report presents a deep dive into the behaviors and perceptions of consumers in the changing credit card industry online....
8% - ights/Presentations-and-Whitepapers/2009/2009-comScore-Online-Credit-Card-Report

Online Holiday Spending Approaches $20 Billion for the Season

comScore (NASDAQ : SCOR), a leader in measuring the digital world, today reported holiday season retail e-commerce spending for the first 41 days of the November – December 2009 holiday season. For the holiday season-to-date, $19.9 billion has been spent...
8% - ights/Press-Releases/2009/12/Online-Holiday-Spending-Approaches-20-Billion-for-the-Season

Life Insurance Searches in the U.S. Increase 15 Percent in 2009

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a study on life insurance search activity in 2009. The study found that searches for life insurance information grew to 16.6 million queries, an increase of 15 percent...
8% - ights/Press-Releases/2010/2/Life-Insurance-Searches-in-the-U.S.-Increase-15-Percent-in-2009

comScore Announces Appointment of Chris Nicotra as Chief Technology Officer

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world today announced that Chris Nicotra is joining the comScore management team as Chief Technology Officer. Mr. Nicotra will be responsible for overseeing comScore’s software engineering,...
8% - ights/Press-Releases/2010/2/comScore-Announces-Appointment-of-Chris-Nicotra-as-Chief-Technology-Officer

Going Beyond TV on the Web: Finding the Untapped Advertising Opportunities in Online Video

While brand name broadcasters may dominate advertisers’ plans, plenty of opportunity lies beyond “TV on the Web.” Examine creative new models for online video advertising that enable advertisers to create immersive entertainment that reaches consumers...
8% - ights/Presentations-and-Whitepapers/2009/Going-Beyond-TV-on-the-Web-Finding-the-Untapped-Advertising-Opportunities-in-Online-Video

Online Credit Card Report 2009 Edition

comScore, Inc. (NASDAQ : SCOR), a leader in measuring the digital world, today released its Online Credit Card Report: 2009 Edition. The report provides an in-depth view of the online credit card industry, with a particular focus on how the economic environment,...
8% - ights/Press-Releases/2009/12/Online-Credit-Card-Report-2009-Edition

Recent Week of Online Holiday Shopping Boasts Record $4.7 Billion in Spending as November-December Total Approaches $21 Billion

comScore (NASDAQ : SCOR), a leader in measuring the digital world, today reported holiday season retail e-commerce spending for the first 43 days of the November – December 2009 holiday season. For the holiday season-to-date, nearly $21 billion has been...
8% - ights/Press-Releases/2009/12/Recent-Week-of-Online-Holiday-Shopping-Boasts-Record-4.7-Billion-in-Spending-as-November-December-Total-Approaches-21-Billion

comScore Releases November 2009 U.S. Search Engine Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. In November 2009, Americans conducted 14.4 billion core searches, with Google Sites accounting...
8% - ights/Press-Releases/2009/12/comScore-Releases-November-2009-U.S.-Search-Engine-Rankings

Android: Crashing the Smartphone Party

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the release of its latest report on the mobile market, Android: Crashing the Smartphone Party. The report provides an overview of the current U.S. mobile environment...
8% - ights/Press-Releases/2009/12/Android-Crashing-the-Smartphone-Party