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Comscore Campaign Ratings Extended Demographics by Publisher
A multi-national pharmaceutical client seeks to identify the channels most effective at reaching high-income households.
10% -
e-Studies/CCR-Validates-Delivery-Across-All-Screens-Against-Audience-Cohorts-Beyond-Traditional-Demographics
Measure complete deduplicated reach
A major CPG client used Comscore’s market-level CCR Local reporting to identify the best performing publisher partners and optimize campaign Reach.
10% -
e-Studies/Measure-complete-deduplicated-reach-in-129-local-markets
Plan Metrix Advanced Audience Data
PMX Advanced Audience Data helps Publisher Establish SEO Plan and Improve Organic Engagement
10% -
e-Studies/Plan-Metrix-helps-leverage-targeted-advanced-audience-data
Comscore Campaign Ratings' Daily Reach Frequency Reporting
An international car manufacturer seeks to understand diminishing reach returns to optimize advertising campaign duration for efficient resource allocation.
10% -
e-Studies/CCRs-Daily-Reach-Frequency-Reporting
Comscore Custom Reporting for Exclusive Reach
A new ad network wanted to demonstrate that they had established a foothold in the cluttered market for display advertising.
10% -
e-Studies/Comscore-Custom-Reporting-for-Exclusive-Reach
Action Lift
Comscore proves impact of digital campaign by showing Action lift at online checkout and helps optimize campaign based on publisher performance.
10% -
e-Studies/Action-Lift-Helps-Optimize-Campaign-Based-on-Publisher-Performance
Comscore Campaign Ratings Hispanic Reach By Publisher
An alcoholic beverage brand uses CCR to identify publishers reaching a key demographic audience.
10% -
e-Studies/CCR-Hispanic-Reach-By-Publisher
Use Comscore Campaign Ratings to Validate Audiences With Precision In-Flight
A global alcoholic beverage brand uses CCR as currency to ensure LDA compliance.
10% -
e-Studies/Use-CCR-to-Validate-Audiences-With-Precision-In-Flight
Crafting Gamer Audiences with Comscore’s Plan Metrix
Comscore digital insights help Maybelline understand their target audience with deeper psychographic targets.
10% -
e-Studies/Crafting-Gamer-Audiences-with-Comscore-s-Plan-Metrix
Comscore Social Insights Gaming Platform
Comscore Social Insights helped showcase incremental reach for gaming platform's social audience
10% -
e-Studies/Comscore-Social-Insights-Gaming-Platform
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