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The Video World is Growing FAST
Comscore today released its 7th annual State of Streaming report, which shows a 21% increase in the number of CTV hours per household watched, rising almost 2B year-over-year in 2023.
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ights/Press-Releases/2023/8/The-Video-World-is-Growing-FAST
Quick Guide to the 2023 FIFA Womens World Cup
Another FIFA Women’s World Cup has come and gone, and Spain was crowned World Champion. While the winner has been decided, there is still a wealth of data to learn from on how audiences engaged around the tournament.
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ights/Blog/Quick-Guide-to-the-2023-FIFA-Womens-World-Cup
Summer Box office revival on the path to a $4 billion milestone
As Labor Day approaches, the U.S. Box Office is close to reaching a key milestone: the $4 billion domestic benchmark for the summer season. This target brings the box office closer to pre-pandemic levels and builds strongly on the recovery recorded in...
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ights/Blog/Summer-Box-office-revival-on-the-path-to-a-4-billion-milestone
Social Scorecard Semanal
Estas son las publicaciones, las marcas y los influencers que han liderado las redes sociales en España
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fts/Social-Scorecard-Semanal
Gender Equality Measurement in Digital Planning
GEM® Audiences, an industry-first digital planning audience insight tool from Comscore in collaboration with the ANA SeeHer project, provides brands with new tools for responsible media.
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ights/Presentations-and-Whitepapers/2023/Gender-Equality-Measurement-in-Digital-Planning
Gender Equality Measurement for digital platforms
SeeHer, in partnership with Comscore, unveils industry-first “Gender Equality Measurement“ for digital platforms at ANA Data, Analytics And Measurement Conference
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ights/Press-Releases/2023/8/Gender-Equality-Measurement-for-digital-platforms
Comprendiendo la evolución de la banca online en México
Descubre las tendencias, los datos y las perspectivas más destacadas que definen esta transformación en México.
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ights/Presentations-and-Whitepapers/2023/Comprendiendo-la-evolucion-de-la-banca-online-en-Mexico
What is Contextual Targeting
Our Programmatic Decoded blog series breaks down key topics in the programmatic advertising industry so you can stay in the know.
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ights/Blog/What-is-Contextual-Targeting
Estudo Estreia Copa do Mundo Feminina
A primeira semana do Mundial feminino foi marcada nas redes sociais por diversas interações nas publicações das marcas patrocinadoras e imagens inesquecíveis! Aproveite e fique por dentro dos dados e insights de social media no Brasil na estreia deste...
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ights/Presentations-and-Whitepapers/2023/Estudo-Estreia-Copa-do-Mundo-Feminina
State of Gaming US e LATAM
É um prazer compartilhar com você o recorte com alguns dados e insights do nosso mais recente estudo The State of Gaming, realizado nos Estados Unidos. Além disso, abaixo, você encontra o escopo do estudo The State of Gaming Advertising in LATAM, que...
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ights/Presentations-and-Whitepapers/2023/State-of-Gaming-US-e-LATAM
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