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Comscore anuncia compra da Shareablee, provedor líder de tecnologia e mídias sociais

Comscore today announced that it has acquired Shareablee, an industry-leading marketing analytics and measurement company in the social media space. With the acquisition Comscore plans to expand its Media Metrix® and Video Metrix® currencies to include...
10% - ights/Press-Releases/2021/12/Comscore-Announces-Acquisition-of-Leading-Social-Media-and-Technology-Provider-Shareablee

2021 Sees Record for Engagement with ‘Chaos’ on Social Media

If you’re feeling like your life is a little more chaotic than a few years ago, you’re not alone. So far in 2021, there have been more social media engagements across Facebook, Instagram, and Twitter with content mentioning “chaos” than in any other recent...
10% - ights/Blog/2021-Sees-Record-for-Engagement-with-Chaos-on-Social-Media

Comscore tip #5 de 5: Media Trend

Aprenda a comparar la tendencia de un medio con la de una categoría. Para ello, le indicamos cómo realizar un reporte media trend y la manera correcta de armar el data set de medios para visualizar categorías completas.
10% - ights/Videos/Products/Comscore-tip-5-de-5-Media-Trend

Shareablee CPG Webinar 2021

The impact of the COVID-19 pandemic, shifts in cultural values, and accelerated digital transformation have had a profound impact on businesses across verticals and across the world, but the impact on CPG brands may be one of the most drastic and tangible.
10% - ights/Presentations-and-Whitepapers/2021/Shareablee-CPG-Webinar-2021

Comscore Chief Revenue Officer Carol Hinnant Honored in Cablefax Magazines Most Powerful Women Issue

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, is proud to share that Chief Revenue Officer Carol Hinnant has been included in the 2021 edition of Cablefax Magazine’s Most Powerful Women.
10% - ights/Press-Releases/2021/12/Comscore-Chief-Revenue-Officer-Carol-Hinnant-Honored-in-Cablefax-Magazines-Most-Powerful-Women-Issue

Veteran Movie Product And Technology Leader Janice OBryan to Lead Domestic Operations for Comscore Movies

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, is excited to announce that longtime Comscore product technology and customer service executive Janice O’Bryan is being elevated to Senior Vice...
10% - ights/Press-Releases/2021/12/Veteran-Movie-Product-And-Technology-Leader-Janice-OBryan-to-Lead-Domestic-Operations-for-Comscore-Movies

Sales holiday recap: the brands and content that came out on top

Odds are if you’ve turned on your TV, checked your email, or gone on social media in the past few weeks, you’ve seen brands advertising their sales and offers for Black Friday, Cyber Monday, and even an extended Cyber Week sale. Smaller brands celebrated...
10% - ights/Blog/Sales-holiday-recap-the-brands-and-content-that-came-out-on-top

Comscore tip #4 de 5: Custom Entities

Descubra qué es una Custom Entity y aprenda a analizar las entidades customizadas en reportes de MyMetrix
21% - ights/Videos/Products/Comscore-tip-4-de-5-Custom-Entities

As Smart Speakers Evolve So Do Consumers

Through the sound of our voice and the latest in smart speaker technology, we can now instantaneously automate tasks, content, shopping and more. Read our latest blog post, which leverages Comscore Plan Metrix Multi-Platform data to quantify smart speaker...
10% - ights/Blog/As-Smart-Speakers-Evolve-So-Do-Consumers