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BlackBerry Users More Likely to be Older and Affluent
The mobile industry is buzzing with news of a CEO shuffle at RIM, leading us to take a closer look at today's BlackBerry user. When compared to an average smartphone owner, BlackBerry users are more likely to be older, possess higher household income...
34% -
ights/Infographics/BlackBerry-Users-More-Likely-to-be-Older-and-Affluent
Facebook Continues its Global Dominance, Claiming the Lead in Brazil
Brazil’s social networking market has a new leader. Earlier this week comScore released results showing that in December Facebook surpassed Orkut, becoming the largest social networking destination in Brazil for the first time.
20% -
ights/Blog/Facebook-Continues-its-Global-Dominance-Claiming-the-Lead-in-Brazil
In Europe, 10 Percent of Newspaper Visits Preceded by Facebook
In November 2011, 181.5 million unique people in Europe visited Newspaper sites, an increase of 9 percent from the previous year. An analysis of the sites visited by Europeans prior to visiting the top 5 Newspaper sites shows at least 10 percent of visits...
18% -
ights/Infographics/In-Europe-10-Percent-of-Newspaper-Visits-Preceded-by-Facebook
Nearly 50 Percent of Internet Users in Europe Visit Newspaper Sites
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released an overview of Internet usage in Europe, showing that 379.4 million Europeans went online in November 2011 for an average of 27.8 hours per person. This release highlights...
31% -
ights/Press-Releases/2012/1/Nearly-50-Percent-of-Internet-Users-in-Europe-Visit-Newspaper-Sites
Facebook Leads by Engagement in France
In France, 47.8 million internet users spent a total of nearly 1.2 billion hours online in December 2011. Google Sites was the top online property by unique visitors, attracting over 44.8 million people who spent a total of 137.5 million hours on the...
32% -
ights/Infographics/Facebook-Leads-by-Engagement-in-France
comScore Introduces Validated Campaign Essentials
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the launch of its Validated Campaign Essentials™ (vCE) product, a new measurement solution for validating digital ad delivery. vCE enables a holistic view of campaign...
22% -
ights/Press-Releases/2012/1/comScore-Introduces-Validated-Campaign-Essentials
LinkedIn Financial Customers More Affluent than Facebook Users
A demographic analysis of financial customers who use social media reveals that a greater percentage of visitors to LinkedIn show higher incomes than visitors to Facebook. In Q3 2011, nearly 40 percent of LinkedIn users among financial customers earned...
39% -
ights/Infographics/LinkedIn-Financial-Customers-More-Affluent-than-Facebook-Users
Facebook Blasts into Top Position in Brazilian Social Networking Market
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data showing that Facebook assumed the top position in the Brazilian social networking market following a year of exceptional growth. In December 2011, Facebook.com...
14% -
ights/Press-Releases/2012/1/Facebook-Blasts-into-Top-Position-in-Brazilian-Social-Networking-Market
comScore Releases December 2011 US Online Video Rankings
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 182 million U.S. Internet users watched online video content in December for an average of 23.2 hours per viewer....
28% -
ights/Press-Releases/2012/1/comScore-Releases-December-2011-US-Online-Video-Rankings
Monthly Time Spent on Facebook Surges to Nearly 5 Hours in Brazil
Facebook.com witnessed impressive growth in Brazil during the past year both in visitation and engagement. Not only did the site take the lead in the social networking category in December 2011, but average time spent per visitor reached a new high.
24% -
ights/Infographics/Monthly-Time-Spent-on-Facebook-Surges-to-Nearly-5-Hours-in-Brazil
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