Search for "company with 75M monthly users app NYSE 2015" returned 5366 matches

Internal Optimization – A Solid Path to External Monetization of Mobile Operators Big Data

Carrier’s revenue from Voice and SMS in mature wireless markets are generally in decline, while Data revenues are still steadily increasing. The main problem however, is that increases in Data revenues are not enough to negate Voice and SMS declines so,...
10% - ights/Blog/Internal-Optimization-A-Solid-Path-to-External-Monetization-of-Mobile-Operators-Big-Data

comScore in Support of Web Analytics Association Code of Ethics

A couple weeks ago, the Web Analytics Association announced a new code of ethics for the web analytics community to promote adherence to protocols that safeguard the privacy of web users. The code outlines five guiding principles for web analytics professionals:...
10% - ights/Blog/comScore-in-Support-of-Web-Analytics-Association-Code-of-Ethics

ARF Audience Measurement 2.0 Conference: the State of Internet Media Measurement

Last week, following two grueling weeks as a part of comScore’s IPO roadshow team, I spoke at the ARF’s Audience Measurement 2.0 conference in New York. Bob Barocci, the ARF President, had organized a panel to address the issue of “Internet Media Measurement.”...
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It's time to close the loop for gaming ads

It’s not that big of a history lesson, but online ads have evolved from novelty to absolute bedrock; they are now a part of many major brands’ ad spend. As soon as this became status quo, advertisers began to demand planning tools to find the right audiences...
10% - ights/Blog/It-s-time-to-close-the-loop-for-gaming-ads

Keeping Score with Social Media Marketing and Measurement: Three Things to Consider Before Getting Started

I was a member of the measurement panel at the IAB Social Media Conference recently, and we talked a lot about the social media ‘scorecard.’ There were a variety of perspectives represented as Bryan Wiener, CEO of 360i, moderated the discussion between...
10% - ights/Blog/Keeping-Score-with-Social-Media-Marketing-and-Measurement-Three-Things-to-Consider-Before-Getting-Started

Best Times to Post on Social: Food and Grocery Brands

For content strategists and social media managers, it can be difficult to schedule posts. When will the audience be most likely to engage? How do you capture the most attention on your content? What times are best for what social media platforms?
10% - ights/Blog/Best-Times-to-Post-on-Social-Food-and-Grocery-Brands

Everton: The People's Club

It would seem that out of all U.K. visitors to Evertonfc.com, 46.8 percent come from the North West, compared to just 16.8 percent of all U.K. visitors to Liverpoolfc.tv! These numbers are based on 3 months worth of data rolled-up into a single month...
10% - ights/Blog/Everton-The-People-s-Club

The 2010 Europe Digital Year in Review

Download comScore's 2010 Europe Digital Year in Review, the annual report on the prevailing digital trends of the past year and their implications for the future. The report looks across the digital landscape to highlight the industry’s leading stories...
10% - ights/Presentations-and-Whitepapers/2011/2010-Europe-Digital-Year-in-Review

Online Shopping Customer Experience Study

The Online Shopping Customer Experience Study, a report commissioned by UPS, provides insights into consumers’ online shopping behaviors and preferences.
10% - ights/Presentations-and-Whitepapers/2012/Online-Shopping-Customer-Experience-Study

The Digital Politico: 5 Ways Digital Media is Shaping the 2012 Presidential Election

In this report, comScore shares a variety of data and insights that help explain how digital is being used by both parties in the run-up to the Republican primary, and how these strategies are likely to influence the upcoming general election.
10% - ights/Presentations-and-Whitepapers/2012/The-Digital-Politico