Search for "company with 75M monthly users app NYSE 2015" returned 5366 matches

Customer Experience Wins in Online Banking

comScore today released results of a study of the online banking industry. The findings, published in the April 2008 comScore Online Banking Report, are based on passively observed online behavioral data from the comScore Online Bank Benchmarker and...
30% - ights/Press-Releases/2008/04/Customer-Experience-Wins-in-Online-Banking

Take over TV

When I first joined the media industry a few years ago, the big buzz was around “converging media.” What began as a vision of a brave new world in which magazines would be mobile (imagine that!) and toasters would read out the morning headlines, was quickly...
27% - ights/Blog/Take-over-TV

Online is the New Primetime

The Advertising Research Foundation’s 54th Annual Meeting and Convention just concluded in New York City. This was a watershed event, with over 700 paid attendees sharing presentations over three days. The organization is made up of advertisers, their...
14% - ights/Blog/Online-is-the-New-Primetime

The Offline Impact of Online Advertising

I published an article in the Harvard Business Review this month, summarizing some of the work comScore has been doing with clients to evaluate the effectiveness of online advertising. As with most things in business, the return on investment is what...
13% - ights/Blog/The-Offline-Impact-of-Online-Advertising