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Online dating platform Bumble IPOs amidst strong online engagement metrics
21% -
ights/Infographics/Online-dating-platform-Bumble-IPOs-amidst-strong-online-engagement-metrics
How to Find Success on TikTok
TikTok reaches over 100M users in the U.S. alone, and has grown almost threefold in the past year. Marketers are eager to make the most of this rapidly growing platform…but it is still early days when it comes to what works, best practices, and how to...
22% -
ights/Presentations-and-Whitepapers/2021/How-to-Find-Success-on-TikTok
Comscore Signs New Logo Deal with Atlas Obscura for Syndicated Digital Measurement
Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced an agreement to provide Atlas Obscura, the definitive guide to the world’s hidden wonders, with Comscore’s industry-leading digital...
13% -
ights/Press-Releases/2021/4/Comscore-Signs-New-Logo-Deal-with-Atlas-Obscura-for-Syndicated-Digital-Measurement
Comscore Reveals New Insights on Online Gaming Communities
Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today shared new audience insights that provide context behind online social gaming platform Roblox’s strong DPO performance in March 2021, and...
34% -
ights/Press-Releases/2021/4/Comscore-Reveals-New-Insights-on-Online-Gaming-Communities
Comscore Announces New Agreement with Sun Broadcasting for Local Television Measurement
Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced a new agreement to provide Sun Broadcasting with Comscore’s industry-leading local TV measurement currency for all of their Ft....
13% -
ights/Press-Releases/2021/4/Comscore-Announces-New-Agreement-with-Sun-Broadcasting-for-Local-Television-Measurement
Comscore Insights Power Award-Winning Syracuse University Research into TV Audience Retention
Television leaders are always evaluating how they can improve the viewer experience and ensure quality business outcomes for their advertising partners. That’s why Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media...
15% -
ights/Press-Releases/2021/4/Comscore-Insights-Power-Award-Winning-Syracuse-University-Research-into-TV-Audience-Retention
Comscore Signs Den of Geek as New Client for Syndicated Digital Measurement Service
Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced an agreement to provide Den of Geek, a leading entertainment publication, with Comscore’s industry-leading digital audience measurement.
24% -
ights/Press-Releases/2021/4/Comscore-Signs-Den-of-Geek-as-New-Client-for-Syndicated-Digital-Measurement-Service
Comscore Research Uncovers Top Factors Driving Auto Industry Recovery
New research from Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, illuminates how the pandemic has impacted auto shopping behavior, as nearly 3 in 4 consumers who planned to purchase a new vehicle...
9% -
ights/Press-Releases/2021/4/Comscore-Research-Uncovers-Top-Factors-Driving-Auto-Industry-Recovery
Comscore Reports TV Viewing Engagement for Week Ending March 21 2021
Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced the top broadcast and cable television programs for viewer engagement for the week ending March 21, 2021.
23% -
ights/Press-Releases/2021/4/Comscore-Reports-TV-Viewing-Engagement-for-Week-Ending-March-21-2021
Addressable Ads Promise Outcome-Based Metrics
National networks are increasingly prioritizing addressable advertising, and demand is outstripping supply on linear TV Beet.TV spoke with Scott Worthem, Global EVP, Strategic Partnerships & Business Development, Comscore regarding the addressable opportunity...
11% -
ights/Videos/Interview/Addressable-Ads-Promise-Outcome-Based-Metrics
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