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comScore Continues to Attract New Leadership with Key Additions to Technology Digital Partnerships Teams

comScore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced that it has made several key hires aimed at accelerating key cross-platform and data science initiatives designed to help partners...
33% - ights/Press-Releases/2018/9/comScore-Continues-to-Attract-New-Leadership-with-Key-Additions-to-Technology-Digital-Partnerships-Teams

comScore Announced Media Metrix 360

comScore, Inc. today announced the introduction of Media Metrix 360, a ‘panel-centric hybrid’ solution to digital audience measurement. The new approach combines person-level measurement from comScore’s proprietary 2 million person global panel with Web...
33% - ights/Press-Releases/2009/5/comScore-Announced-Media-Metrix-360

Comscore Reports Fourth Quarter 2021 Results

Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today reported financial results for the fourth quarter and full year ended December 31, 2021.
33% - ights/Press-Releases/2022/2/Comscore-Reports-Fourth-Quarter-2021-Results

VOD Transactions Peaked in the Month of April 2020

When we last looked at the impact of the coronavirus pandemic on video on demand (VOD) transactions, we saw a 30% year-over-year increase in average transactions per household that subscribes to VOD – with the average subscribing household accessing,...
33% - ights/Blog/VOD-Transactions-Peaked-in-the-Month-of-April-2020

Wireless Subscribers Switch Carriers


33% - ights/Press-Releases/2007/01/Wireless-Subscribers-Switch-Carriers

Comscore Reports First Quarter 2020 Results

Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today reported financial results for the quarter ended March 31, 2020.
33% - ights/Press-Releases/2020/5/Comscore-Reports-First-Quarter-2020-Results

Global Momentum towards Trust in Digital Advertising

Restoring trust in digital advertising depends on solving the issues of viewability, brand safety, fraud and target audiences in a simplified and unified way so brands and agencies can feel confident their message is being seen by the right people to...
33% - ights/Blog/Global-Momentum-towards-Trust-in-Digital-Advertising

Mobile Contactless Payments Rise to the Centre as Mobile Device Focus Grows

In our 2020 Global Mobile Payments Outlook whitepaper, we learned how consumers worldwide continue to shift towards mobile devices, which has been a positive for mobile wallet adoption.
33% - ights/Blog/Mobile-Contactless-Payments-Rise-to-the-Centre-as-Mobile-Device-Focus-Grows

The future of cross-platform measurement

While consumers have accelerated their cross-platform behavior in the past 3 years, Comscore has been focused on solving the complexity of unified measurement to meet audiences where they are. Across planning, activating, measuring and learning, we have...
33% - ights/Blog/The-future-of-cross-platform-measurement

Cuatro simples preguntas para hacer de la publicidad algo mejor para todos

The volume of writing on the themes of invalid traffic (IVT), ad viewability and associated threats to digital advertising demonstrates clear desire within the industry to tackle these topics.
33% - ights/Blog/Four-Simple-Questions-to-Make-Advertising-Better-for-Us