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comScore Releases February 2010 US Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released February 2010 data from the comScore Video Metrix service showing that more than 174 million U.S. Internet users watched online video during the month. Video viewers...
9% - ights/Press-Releases/2010/4/comScore-Releases-February-2010-US-Online-Video-Rankings

A Measurement Manifesto

"A Measurement Manifesto" presented by Josh Chasin at OMMA Metrics in San Francisco. In this metrics manifesto, we’ll take a brand advertiser-centric view of the measurement ecosystem and try to sort it all out. We measure everything we can… but are we...
9% - ights/Presentations-and-Whitepapers/2010/A-Measurement-Manifesto

comScore ARS Research Highlights Importance of Advertising Creative in Building Brand Sales

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released findings from comScore ARS research indicating the importance of sound strategy and strong creative elements in driving effective campaign execution for TV and digital...
9% - ights/Press-Releases/2010/10/comScore-ARS-Research-Highlights-Importance-of-Advertising-Creative-in-Building-Brand-Sales

Social Networking Sites Reach a Higher Percentage of Women than Men Worldwide

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a global report on women’s online usage titled, Women on the Web: How Women are Shaping the Internet, which provides an in-depth analysis of the female Internet user,...
9% - ights/Press-Releases/2010/7/Social-Networking-Sites-Reach-a-Higher-Percentage-of-Women-than-Men-Worldwide

comScore Reports Top 20 Web Properties in Israel

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released an overview of Internet usage in Israel based on the comScore Media Metrix audience measurement service. The data revealed that despite Israel’s modest market size...
9% - ights/Press-Releases/2010/6/comScore-Reports-Top-20-Web-Properties-in-Israel

Apps for Maps: Smartphones Drive Gains in U.S. Mobile Navigation

comScore today released a study on mobile map usage based on data from its comScore MobiLens service. The study found that 14 percent of mobile users in the U.S. accessed maps on their devices in April 2010, as the mobile map audience reached 33.5 million...
9% - ights/Press-Releases/2010/6/Apps-for-Maps-Smartphones-Drive-Gains-in-U.S.-Mobile-Navigation

comScore Reports Q2 2010 U.S. Retail E-Commerce Spending Up 9 Percent vs. Year Ago

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its Q2 2010 U.S. retail e-commerce sales estimates, which showed that online retail spending reached $32.9 billion for the quarter, up 9 percent versus year ago. This...
9% - ights/Press-Releases/2010/8/comScore-Reports-Q2-2010-U.S.-Retail-E-Commerce-Spending-Up-9-Percent-vs.-Year-Ago

comScore Acquires Products Division of Nexius, Inc.

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that it has acquired the products division of Nexius, Inc., a leading provider of mobile carrier-grade solutions that deliver network analysis focused on the experience...
9% - ights/Press-Releases/2010/7/comScore-Acquires-Products-Division-of-Nexius-Inc