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comScore Announces Tech Metrix
38% -
ights/Press-Releases/2007/08/comScore-Announces-Tech-Metrix
In-View and In-Target Campaign Benchmarks Reveal Variability in Delivery across Europe
Understanding campaign performance is critical for all stakeholders in the digital advertising ecosystem.
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ights/Blog/In-View-and-In-Target-Campaign-Benchmarks-Reveal-Variability-in-Delivery-across-Europe
Interview with Surinder Siama of ResearchTalk Podcasts
I was recently interviewed by Surinder Siama of ResearchTalk Podcasts about current trends in Internet market research, and thought I’d share the video with you below. Much of our discussion focuses on a recent study that comScore conducted with P&G,...
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ights/Blog/Interview-with-Surinder-Siama-of-ResearchTalk-Podcasts
Fintech and traditional banks competition or symbiosis
In this article we look at the online banking ecosystem and ask whether UK consumers are about to adopt new banking fintechs services en masse to manage their money and finances.
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ights/Blog/Fintech-and-traditional-banks-competition-or-symbiosis
UbiquiTV is the new reality
At the NewFronts, everyone will be looking to decipher the dynamics of this increasingly multi-platform world we live in, where the lines between TV and digital video, and premium and non-premium content, are blurring. Once requiring a cable hookup, TV...
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ights/Blog/UbiquiTV-is-the-new-reality
Dutch Digital Market Overview July 2014
In July 2014, there were 13.5 million desktop and laptop internet users in The Netherlands, 82% of whom also watched videos online (11.1 million unique viewers).
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ights/Presentations-and-Whitepapers/2014/Dutch-Digital-Market-Overview-July-2014
Dutch Digital Market Overview May 2014
Dutch Digital Market Overview May 2014: your monthly snapshot of digital audience trends.
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ights/Presentations-and-Whitepapers/2014/Dutch-Digital-Market-Overview-May-2014
Dutch Digital Market Overview August 2014
13.5 million People in the Netherlands accessed the internet via their desktop PCs or laptops in August 2014. Overall, 81% of all internet users also consumed videos online.
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ights/Presentations-and-Whitepapers/2014/Dutch-Digital-Market-Overview-August-2014
The Online Tickets Category Is Making a Comeback
Though the online ticket category is growing year-over- year, visits to merchants of event tickets are outpacing those of movie ticket merchants, based on unique visitor yearly growth between February and June of 2021. Download the infographic to learn...
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ights/Infographics/The-Online-Tickets-Category-Is-Making-a-Comeback
Religious Networks Attract Viewers Across High-Value Advanced Audiences
Advertisers looking to reach high-value audiences should not overlook these top 10 religious television networks, which perform well with various high-value advanced audiences, including women across all age groups, African American households and Democratic...
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ights/Infographics/Religious-Networks-Attract-Viewers-Across-High-Value-Advanced-Audiences
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