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Introducing comScore's Media Planner 2.0

The digital and cross-media planning process can be a frustrating one because it often requires significant manual data analysis, multiple spreadsheets, various data sources and inconsistent outcomes. Learn how comScore’s newly-launched Media Planner...
9% - ights/Presentations-and-Whitepapers/2011/Introducing-comScores-Media-Planner-2.0

Social Networking On-The-Go: U.S. Mobile Social Media Audience Grows 37 Percent in the Past Year

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released results of a study on mobile social media usage based on data from its comScore MobiLens service, which showed that 72.2 million Americans accessed social networking...
9% - ights/Press-Releases/2011/10/Social-Networking-On-The-Go-U.S.-Mobile-Social-Media-Audience-Grows-37-Percent-in-the-Past-Year

comScore Media Metrix Ranks Top 50 US Web Properties for September 2011

Online Gambling sites witnessed the strongest lift in traffic in September with sports betting front-and-center as the NFL season kicked off. The new school year also swung into gear in September, which encouraged students and teachers to visit Education...
9% - ights/Press-Releases/2011/10/comScore-Media-Metrix-Ranks-Top-50-US-Web-Properties-for-September-2011

comScore Releases September 2011 US Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 182 million U.S. Internet users watched online video content in September for an average of 19.5 hours per...
9% - ights/Press-Releases/2011/10/comScore-Releases-September-2011-US-Online-Video-Rankings

Turkey in the Global Internet and The Future of Online Measurement

Mike Read discusses the evolution of the online audience in Turkey; examining its fit in the global market. Turkey’s online audience is the 5th most engaged audience in the world, and online video is a major driver of this, with Turkish viewers watching...
9% - ights/Presentations-and-Whitepapers/2011/Turkey-in-the-Global-Internet-and-The-Future-of-Online-Measurement

Are Your CPG Brands Maximizing the Return on Your Digital Investment?

The study, Are Your CPG Brands Maximizing the Return on Your Digital Investment?, highlights the significant potential for brand websites to become key drivers in building customer loyalty and preference for CPG brands by creating unique online brand...
9% - ights/Presentations-and-Whitepapers/2012/Are-Your-CPG-Brands-Maximizing-the-Return-on-Your-Digital-Investment

2011 State of Online and Mobile Banking

This report analyzes the state of online and mobile banking activity in the U.S. in early 2011, providing key insights into customer behaviors, attitudes, satisfaction, service usage, and mobile adoption.
9% - ights/Presentations-and-Whitepapers/2012/2011-State-of-Online-and-Mobile-Banking

Customer Satisfaction Grows for Financial Institutions and Banking Websites in 2011

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released the 2011 edition of its annual State of Online and Mobile Banking report, which provides a comprehensive view of the key online and mobile banking trends in the U.S....
9% - ights/Press-Releases/2012/2/Customer-Satisfaction-Grows-for-Financial-Institutions-and-Banking-Websites-in-2011

comScore Reports December 2011 US Mobile Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending December 2011. The study...
9% - ights/Press-Releases/2012/2/comScore-Reports-December-2011-US-Mobile-Subscriber-Market-Share