Search for "forward chemistry traduccion" returned 664 matches

Big Money Medium, Sub-Optimal Creative: Why Now is the Time for a Creative Revolution in Digital Advertising

comScore ARS recently released the results of years of research illustrating the relative importance of creative (vs. media) in driving ad-induced sales. comScore ARS has been in the business of ad copy-testing for 40 years, conducting extensive research...
31% - ights/Blog/Big-Money-Medium-Sub-Optimal-Creative-Why-Now-is-the-Time-for-a-Creative-Revolution-in-Digital-Advertising

The Summer Davos in Tianjin, China

I recently attended the World Economic Forum (WEF) “Annual Meeting of the New Champions”, also known as the Summer Davos, in the northern port city of Tianjin, China. The three day WEF conference attracted some 1,500 high profile leaders, academics and...
31% - ights/Blog/The-Summer-Davos-in-Tianjin-China

comScore Announces Availability of Mobile-Optimized Tagging for Publishers

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the availability of mobile-optimized tagging for publishers, providing significantly enhanced measurement of mobile audiences across all geographies. The service gives...
60% - ights/Press-Releases/2010/10/comScore-Announces-Availability-of-Mobile-Optimized-Tagging-for-Publishers

comScore Introduces Digital GRP Overnights in AdEffx Campaign Essentials

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the introduction of the second generation of comScore AdEffx™ Campaign Essentials. The new service features several groundbreaking enhancements for digital media planning...
54% - ights/Press-Releases/2010/9/comScore-Introduces-Digital-GRP-Overnights-in-AdEffx-Campaign-Essentials

Social Networking: No Longer a Niche Market in Asia-Pac

In the Asia-Pacific region, half of all Internet users visit a social networking site each month. Although Asia Pacific as a region reports lower social networking usage than other regions (due largely to low broadband penetration in some markets as well...
31% - ights/Blog/Social-Networking-No-Longer-a-Niche-Market-in-Asia-Pac

comScore Introduces Social Analytix™ for Social Media Monitoring

comScore today announced the introduction of comScore Social Analytix™, a social media intelligence service for comScore clients, powered by the Radian6 social media monitoring and engagement platform. The service will provide clients with detailed, real-time...
66% - ights/Press-Releases/2010/9/comScore-Introduces-Social-Analytix-for-Social-Media-Monitoring

U.S. Online Travel Spending Rebounds

While we tend to focus much of our attention on retail e-commerce spending trends as a gauge of the U.S. consumer economy, it can be easy to overlook another important sector of e-commerce: online travel. Though it no longer drives the majority of online...
45% - ights/Blog/U.S.-Online-Travel-Spending-Rebounds

comScore Appoints Wolf Allisat as Executive Vice President for International Markets

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world today announced that Wolf Allisat is joining the comScore management team as Executive Vice President for international markets. Mr. Allisat will be responsible for overseeing comScore’s...
64% - ights/Press-Releases/2010/9/comScore-Appoints-Wolf-Allisat-as-Executive-Vice-President-for-International-Markets

Above and Beyond in Customer Service

A few weeks ago, I decided to buy a 4G iPhone. Previously, I had used an AT&T Tilt for about three years, having originally bought it because of its ability to reliably synch with comScore’s corporate Exchange e-mail servers. Since I already had an account...
28% - ights/Blog/Above-and-Beyond-in-Customer-Service

comScore Acquires Nedstat, Global Analytics and Online Optimization Provider

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that it has acquired Nedstat, a leading provider of web analytics and innovative video measurement solutions for approximately $36.7 million. Headquartered in Amsterdam,...
47% - ights/Press-Releases/2010/9/comScore-Acquires-Nedstat-Global-Analytics-and-Online-Optimization-Provider