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comScore Partners with Adobe to Help Marketers Deliver Hyper-Personalized Messages

comScore has announced a partnership with Adobe that empowers marketers to achieve more brand-safe, relevant advertising via advanced contextual targeting through Adobe Advertising Cloud.
28% - ights/Press-Releases/2018/9/comScore-Partners-with-Adobe-to-Help-Marketers-Deliver-Hyper-Personalized-Messages

Comscore Expands Box Office Measurement to West and Southern Africa

Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, announced today that it will expand its box office measurement service into West and Southern Africa. The global expansion – officially launched...
28% - ights/Press-Releases/2019/5/Comscore-Expands-Box-Office-Measurement-to-West-and-Southern-Africa

Comscore Expands Box Office Measurement to The Kingdom of Saudi Arabia

Comscore, Inc. (Nasdaq: SCOR) announced today that it has expanded its box office measurement service into Saudi Arabia. The global expansion will provide box office measurement data for all theatrical film releases across the country.
28% - ights/Press-Releases/2020/1/Comscore-Expands-Box-Office-Measurement-to-The-Kingdom-of-Saudi-Arabia

Media Industry Shift to Impression-Based Evaluation

As part of our series on the Top 10 Burning Issues in Local Television, today’s blog discusses the media industry shift to impression-based evaluation.
28% - ights/Blog/Media-Industry-Shift-to-Impression-Based-Evaluation

Comscore Measurement in a Cookieless World

In light of the recent Google announcement on phasing out third-party cookie support for Chrome, we look at how Comscore measurement is in full support of privacy-by-design principles.
28% - ights/Blog/Comscore-Measurement-in-a-Cookieless-World

Comscore and JW Player Partnership Delivers Contextual Targeting for Video Advertising

Comscore and JW Player, the world’s largest independent video platform, are excited to announce that Comscore’s brand safety and contextual categorization segments are available for activation across the 12,000+ media sites that use JW Player for their...
28% - ights/Press-Releases/2020/4/Comscore-and-JW-Player-Partnership-Delivers-Contextual-Targeting-for-Video-Advertising

Next iPhone Release Has Potential for a Huge Upgrade Cycle

As we inch closer to the Fall, many industry watchers are preparing for Apple’s next hardware release cycle and what it will mean for both established and emerging categories. While there is certainly excitement around the possibility of Apple’s foray...
28% - ights/Blog/Next-iPhone-Release-Has-Potential-for-a-Huge-Upgrade-Cycle

MDA and comScore Release Rankings of Top Web Entities in Malaysia for February 2015

The Malaysian Digital Association (MDA), the apex representative body for online publishers, advertising agencies and digital service providers in Malaysia, and comScore, Inc. (NASDAQ: SCOR), a global leader in digital media analytics, today released...
28% - ights/Rankings/MDA-and-comScore-Release-Rankings-of-Top-Web-Entities-in-Malaysia-for-February-2015

Asia-Pacific Internet Usage


28% - ights/Press-Releases/2007/07/Asia-Pacific-Internet-Usage

Prevalent during the height of the pandemic are alternative accommodations continuing to encroach on traditional hotels

With the U.S. government recently lifting its pandemic travel ban and opening its door to international visitors, this holiday season will be filled with travelers reconnecting with loved ones after more than a year and half apart due to the pandemic....
28% - ights/Blog/Prevalent-during-the-height-of-the-pandemic-are-alternative-accommodations-continuing-to-encroach-on-traditional-hotels