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Top 25 US Ad Networks

comScore today reported the top 25 ad networks based on their reach among U.S. Internet users in April 2009.
39% - ights/Press-Releases/2009/5/Top-25-US-Ad-Networks

Americans Viewed a Record 16.8 Billion Videos Online in April

comScore today released April 2009 data from the comScore Video Metrix service, showing that U.S. Internet users viewed 16.8 billion online videos during the month, representing an increase of 16 percent versus March.
39% - ights/Press-Releases/2009/6/Americans-Viewed-a-Record-16.8-Billion-Videos-Online-in-April

Omicron's Effect on the Movie Industry

Moviegoers were returning to theaters in late 2021, and studios had hope... then came the Omicron variant. David Daniel talks with box office expert Paul Dergarabedian about how it's affecting movie releases and attendance.
39% - ights/Videos/Interview/Omicron-s-Effect-on-the-Movie-Industry

Evolving YouTube Measurement with Google Ads Data Hub

As part of our commitment to innovation in measurement, Comscore has been partnering with Google over the past year to help build the next generation of YouTube measurement. Google’s Ads Data Hub allows marketers to understand how their advertising is...
39% - ights/Blog/Evolving-YouTube-Measurement-with-Google-Ads-Data-Hub

Comscore’s Personas Taking content creation to a whole new level

This Q&A offers insights on how you might get to know your audience on a more intimate level, capture their attention, drive further engagement, and leverage Comscore’s resources for your benefit.
39% - ights/Blog/Comscore-s-Personas-Taking-content-creation-to-a-whole-new-level

Game On! Online Sport Content Grows Around the Globe

Having recently joined comScore from a background steeped in sport, it’s an area close to my heart. Outside of the U.S., I believe that sport Web sites are a rather under-researched component of the sporting world compared to other industries, but there...
39% - ights/Blog/Game-On!-Online-Sport-Content-Grows-Around-the-Globe

Beyond the PC: How Digital Consumption is Evolving in Southeast Asia

Joe Nguyen discusses the evolution of digital audience measurement in Southeast Asia in response to consumers changing consumption patterns.
39% - ights/Presentations-and-Whitepapers/2011/Beyond-the-PC-How-Digital-Consumption-is-Evolving-in-Southeast-Asia

Mobile Metrix® and Ad Metrix® Pre-Launch in Argentina

In this presentation, comScore Country Manager of Argentina Marcos Christensen introduces comScore Mobile Metrix® and comScore Ad Metrix®, the tools that allow you to understand your target audience and how engaged your audience is.
39% - ights/Presentations-and-Whitepapers/2014/Mobile-Metrix-and-Ad-Metrix-PreLaunch-in-Argentina