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Unlocking Programmatic’s Potential: Bringing comScore Industry Trust to the UK

Programmatic has seen an unprecedented growth over the past few years. Buyers, sellers and platforms are praising its ability to drive automation, efficiency, and ROI. But the question arising in the industry is whether high quality inventory is being...
38% - ights/Presentations-and-Whitepapers/2015/Unlocking-Programmatic-s-Potential-Bringing-comScore-Industry-Trust-to-the-UK

Google Sites, Microsoft Sites and Facebook Rank as Top Online French Properties in March

Nearly 48 million unique users went online in March 2012 in France. Google Sites continued to rank as the top online property, attracting 44.3 million unique visitors, displaying a slight increase over the past month. Microsoft Sites ranked second with...
38% - ights/Infographics/Google-Sites-Microsoft-Sites-and-Facebook-Rank-as-Top-Online-French-Properties-in-March

Digital Analytix Multi-Platform Awarded New Technology of the Year by Digital Analytics Association

Last night at the Digital Analytics Association Awards for Excellence Gala at eMetrics in San Francisco, comScore Digital Analytix Multi-Platform was awarded New Technology of the Year (tied with Tealium).
38% - ights/Blog/Digital-Analytix-Multi-Platform-Awarded-New-Technology-of-the-Year-by-Digital-Analytics-Association

How Advanced Currencies are Moving the Industry Beyond Age Gender Demos

Since the earliest days of media measurement, marketers have relied on useful – but imperfect – age and gender based demos as surrogates for reaching their most desirable audiences. When you think about it, it’s really kind of amazing that our industry...
38% - ights/Blog/How-Advanced-Currencies-are-Moving-the-Industry-Beyond-Age-Gender-Demos

64 Percent of UK Online Video Audience Exposed to Video Ads in January

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released UK data from the comScore Video Metrix service, showing online video consumption in January 2012. Online video reached 34 million UK internet users, representing 80...
38% - ights/Press-Releases/2012/3/64-Percent-of-UK-Online-Video-Audience-Exposed-to-Video-Ads-in-January

comScore Selected World Economic Forum Technology Pioneer

The World Economic Forum Announces Technology Pioneers for 2007: comScore Networks, Inc. Selected
38% - ights/Press-Releases/2006/12/comScore-Selected-World-Economic-Forum-Technology-Pioneer

comScore Releases January 2012 US Search Engine Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in January with 66.2 percent of search queries...
38% - ights/Press-Releases/2012/2/comScore-Releases-January-2012-US-Search-Engine-Rankings