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Hotmail and Gmail Appeal to Younger Demographic in Canada

The top 3 email properties in Canada show some interesting differences in audience composition by age. The majority of the online audience at Hotmail (21.0%) and Gmail (22.7%) fall in the 25-34 age bracket. However, more than 50 percent of the audience...
100% - ights/Infographics/Hotmail-and-Gmail-Appeal-to-Younger-Demographic-in-Canada

Top Online Email and Instant Messenger Applications for Brazil

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a report on the top web-based email and instant messenger applications in Brazil for December 2009. The data showed that Microsoft held the leading position in each...
99% - ights/Press-Releases/2010/2/Top-Online-Email-and-Instant-Messenger-Applications-for-Brazil

Microsoft Bids on Yahoo!


88% - ights/Press-Releases/2008/02/Microsoft-Bids-on-Yahoo

UK Email Usage Shifting from Computer to Mobile

In the UK, nearly 30.6 million unique visitors accessed email sites like Windows Live Hotmail and Yahoo! Mail via their home or work computer during March 2012. Fixed internet email usage saw a rise of 1 percent over the past year by visitors but email...
88% - ights/Infographics/UK-Email-Usage-Shifting-from-Computer-to-Mobile

Telephia and comScore Launch MobileWeb Metrix

Telephia and comScore Networks Launch “MobileWeb Metrix” – A Joint Audience Measurement Service Comparing Mobile and PC Based Internet Usage
84% - ights/Press-Releases/2006/11/Telephia-and-comScore-Launch-MobileWeb-Metrix

Email Usage Japan


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Top Internet Sites Worldwide


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Comments on Today’s Yahoo! Press Release

Last week we notified Yahoo! of a processing error confined to data specific to Yahoo! which resulted in under-reporting Yahoo! Page Views and duration metrics by 2 to 3%. This morning, Yahoo! made an announcement about the revised data. The purpose...
74% - ights/Blog/Comments-on-Today-s-Yahoo!-Press-Release

comScore in Journal of Advertising Research on the Rise of the Digital Omnivore

Marketing used to be so simple. In the not-too distant past, when marketers had to decide how to best reach consumers, they were faced with just a few options. They could use one or more of the three television networks, run advertisements in newspapers...
74% - ights/Blog/comScore-in-Journal-of-Advertising-Research-on-the-Rise-of-the-Digital-Omnivore

Marvel’s ‘Spider-Man’ ‘Obliterated Expectations’ at the Box Office

Paul Dergarabedian, a Comscore senior media analyst, joins Yahoo Finance to discuss how Marvel's 'Spider-Man' movie set a pandemic box office record despite Omicron concerns and the outlook for movie theaters in 2022.
72% - ights/Videos/Interview/Spider-Man-Obliterated-Expectations-at-the-Box-Office