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Search for "letra el culevante" returned 1889 matches
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Viewability The Evolution of Digital Advertising From Direct Response to Branding
Digital advertising in Australia has grown at a torrid pace. When it comes to branding, advertising on the Internet is equivalent to only 24% of Australian TV spending. The problem isn’t a lack of effectiveness; the problem is the methodology being used...
27% -
ights/Blog/Viewability-The-Evolution-of-Digital-Advertising-From-Direct-Response-to-Branding
Internal Optimization – A Solid Path to External Monetization of Mobile Operators Big Data
Carrier’s revenue from Voice and SMS in mature wireless markets are generally in decline, while Data revenues are still steadily increasing. The main problem however, is that increases in Data revenues are not enough to negate Voice and SMS declines so,...
24% -
ights/Blog/Internal-Optimization-A-Solid-Path-to-External-Monetization-of-Mobile-Operators-Big-Data
Digital Analytix Focus A Simplified User Interface for Actionable Business Insights
Available to all users of comScore’s Digital Analytix® Enterprise, this new UI provides easy access to frequently requested reports and data.
33% -
ights/Blog/Digital-Analytix-Focus-A-Simplified-User-Interface-for-Actionable-Business-Insights
comScore Reports March 2014 US Smartphone Subscriber Market Share
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from comScore MobiLens® and comScore Mobile Metrix®, reporting key trends in the U.S. smartphone industry for March 2014. Apple ranked as the top smartphone manufacturer...
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ights/Rankings/comScore-Reports-March-2014-US-Smartphone-Subscriber-Market-Share
What the comScore-Yahoo Partnership Means for vCE Clients
Today at Yahoo’s NewFront event in New York, Yahoo Head of the Americas Ned Brody unveiled details of a comScore-Yahoo strategic partnership that will provide the industry with more robust campaign measurement for video, display, and mobile advertising...
33% -
ights/Blog/What-the-comScore-Yahoo-Partnership-Means-for-vCE-Clients
Yahoo and comScore Partner to Expand Global Access to Ad Measurement
At today’s Digital Content NewFronts, comScore (NASDAQ: SCOR) and Yahoo (NASDAQ: YHOO) announced that they are partnering to simplify the digital ad buying and measurement process for marketers around the world.
27% -
ights/Press-Releases/2014/4/Yahoo-and-comScore-Partner-to-Expand-Global-Access-to-Ad-Measurement
Finland Top 20 March 2014
March 2014 saw a slight increase in total internet users in comparison to February 2014, with nearly 3.6 million people going online via a desktop PC or laptop. While the Top 5 Online Properties remained the same in comparison to February, a Month-on-Month...
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ights/Rankings/Finland-Top-20-March-2014
Putting the CrossMedia Measurement Future into Focus A QA with Manish Bhatia
“Cross-media measurement.” It’s currently one of the hottest topics of discussion among digital advertisers and publishers. But what exactly is it, how is it evolving, and what issues and opportunities lie ahead? We talked with our Chief Revenue Officer,...
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ights/Blog/Putting-the-CrossMedia-Measurement-Future-into-Focus-A-QA-with-Manish-Bhatia
Spain Top 20 March 2014
62% -
ights/Rankings/Spain-Top-20-March-2014
The Evolution of Digital Advertising
Digital advertising has evolved tremendously with the advent of new technologies and learnings. Its goal today is not just to elicit a direct response action but to also generate feelings, emotions and perceptions that ultimately build brand awareness...
39% -
ights/Presentations-and-Whitepapers/2014/The-Evolution-of-Digital-Advertising2
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